Flowing lines of the 2013 Mercedes S-class previewed in a sculpture unveiled at the Paris motor show
5 September 2012

The 2013 Mercedes S-Class is previewed at the Paris motor show in the form of a sculpture entitled ‘Aesthetics S’. Described by Mercedes as “an artistic glimpse of the design of the luxury saloon of the foreseeable future”, the sculpture is a profile view of Mercedes’ latest luxury car offering enhanced by a special light display.

Aesthetics S is intended to emphasise the artistic aspects of the exterior design rather than showcase the technology likely to be pioneered in the 2013 Mercedes S-class.

Gordon Wagener, Head of Design at Mercedes, explains that the shape of the new model is revealed through projected light reflections, creating a three-dimensional relief image with a maxiumum depth of 14cm.  The sculpture outlines the overall shape of the car, which bears some styling features similar to the current A-class and C-class models. 

An animated show projects images of previous S-classes on to the sculpture, reaching back to the 1950s Adenauer cars and up to the present W221.

Wagener says a full concept derived from the piece can be expected next year. He said the design would be "pure" and "timeless",  combining traditional and new design ethics. The S-Class is likely to be fully revealed in production form at the Detroit Motor Show in January 2013.

David Bond

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5 September 2012

It would be nice to have a good-looking large Mercedes for a change.  The 1999 S-class was a handsome thing, but the current model has always looked like it should have been a Hyundai.  Comfy, though...

5 September 2012

Aesthetics S?  Am I the only one that finds this sort of thing boring?  Anyone can blow smoke over a carved bar of soap.

5 September 2012

I hope it is not going to resemble a supository again !!!

what's life without imagination

5 September 2012

but what a load of pretentious old cr4p

5 September 2012

It's an attempt by Mercedes to create a sense of ambience, to cater for the artistic demands of their upper end customers, to flow into channels of depth and mind, realising the importance of the lollipop woman.



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