The company says the new car is a “bold new concept that will showcase Land Rover’s design vision for a new family of Discovery vehicles”.
Described as “premium leisure SUVs”, the company says that the new Discovery line-up will be “built on Land Rover’s key principles of emotive design, unrivalled capability and ultimate versatility… taken to new levels using customer-focused advanced technologies”.
Even at this stage of the reveal process, it is clear that the design language established with the Discovery 3 and 4 has been completely abandoned. These pictures of the concept's interior show a much more sophisticated approach, with what appears to be a touchscreen centre console and minimalistic controls and lots of jewel-like detailing, right down to the faceting of the sides of the rotary controller. The accent on luxury seems to extend to individually reclining seats front and rear.