Reborn British brand's first model is being shown to customers who have agreed to buy one; it'll be publicly revealed in September
Steve Cropley Autocar
18 March 2017

TVR’s new super-sports coupe is revealed at last — but only to the exclusive group of enthusiasts who have already agreed to buy one.

The car, a 200mph, front-engined V8 two-seater very much in character with the traditional Blackpool TVRs but entirely new from the ground up, is being unveiled in series of secret launches at designer Gordon Murray’s HQ near Guildford, south east of London. Only those who have already placed a deposit are invited.

TVR sports car to use Gordon Murray iStream Carbon process

The company is swearing its customers to secrecy — to the extent of asking them to sign confidentiality agreements — because it has elected not to show the car’s finished look in public until an official launch in September.

First customers are seeing the car in groups of about 30, at intimate meetings with designers and company principals, held on Saturdays and Sundays over two weekends. Proceedings start with a briefing on the car’s all-new mechanical specification — touching on aerodynamics, lightweight construction and crash safety — before the fully detailed model is dramatically revealed.

Prospective buyers are also hearing about a series of performance targets for the car: power from the Cosworth-developed V8 easily exceeding 400bhp, a kerb weight around 1200 kilograms and a price below £90,000 for the full-house TVR launch edition. Plus, of course, the 200mph top speed and the sub-4.0 0-60mph sprint.

“Though these weekends are mainly about revealing the beauty of the car,” says Les Edgar, TVR’s chairman,  “we’re also keen to stress its sophisticated underpinnings, which incorporate the very latest technology. This project has required our engineers and designers to start from scratch — you can’t meet the latest legislation any other way — and we’re proud of what they’ve achieved.”

Edgar says the need for an entirely new design — and a desire among TVR’s backing consortium to refine the car’s all-important details — is the main reason for slippage in the original delivery schedule. “We’re determined to give this car the perfect chassis, and to make sure the looks match the engineering,” Edgar explains. “That has meant working through a number of styling iterations, which isn’t a quick process.

Comment: The TVR is finally here (sort of)

Autocar first broke the news of TVR's new car early last year, and shortly after almost 400 deposits were taken. A full-size clay model of the car was taken to the London motor show (shown in gallery), but it remained under covers.

The new TVR uses Gordon Murray’s patented “iStream Carbon” production process which uses a tubular structure to define the hard points of the car, with bonded-in carbon fibre panels greatly enhancing its strength. The rigidity, lightness and crashworthiness of iStream have already been proven in a number of applications, including Murray’s own micro-cars, two Japanese sports car projects and a flat-pack truck design for developing world applications called Ox.

At the Guildford meetings, customers are also seeing a 3D portrayal of the TVR’s completed interior — in two different colour/trim combinations — plus a model of TVR’s unique in-house seat design. Proceedings conclude with a discussion of finance options, then a Q&A. The whole thing occupies a little less than two hours.

Over the past year, TVR has been conducting extensive performance and durability tests of its Cosworth-developed, Mustang-derived 5.0-litre V8 engine, most of them in previous generation TVR Cerbera lightened to simulate the weight of the new car. Performance has been described as “electrifying”.

TVR is also making good progress with a deal over its new factory, expected to be located close to the proposed new Circuit of Wales in Blaenau Gwent. Les Edgar says the company should get the keys to the new place, an existing building converted to its own specification, in the first quarter of next year. Full-scale production will began after a short pilot production phase in the third quarter of 2018.

TVR isn’t yet saying exactly when first owners will get their cars  — but can expect this to be a burning question among its weekend visitors.

TVR V8 laps Le Mans video

Join the debate


18 March 2017
Looks good from the front, can't see the rear, but most of the previous sketches looked better imho. Let's hope the drive matches expectations.

18 March 2017
[quote=richard0028]Looks good from the front, can't see the rear, but most of the previous sketches looked better imho. Let's hope the drive matches expectations.[/quote]That drawing is just Autocar's guess at how it may look. On past form they're almost certainly miles out. Hopefully it will closely resemble a Griffith with a simple and unfussy roof added. No creases, no unnecessary detailing, no overstyling. Simple, no fuss, elegant and pretty, yet obviously powerful and raring to go, just like the Griffith.

I don't need to put my name here, it's on the left


18 March 2017
Sorry to be pedantic (yes, I know I am being!), but if Gordon Murray's HQ is in Guildford, it is south WEST of London. South East is Kent, and Guildford is in Surrey!

18 March 2017
Really a non story giving no "new news" and nothing most of us wouldn't have predicted given a great sports car brand name and history. Some obvious questions would include, why develope a 4 litre 400+ bhp V8 from the existing 5 litre 500+ bhp Mustang V8? If you only require 400+ bhp, create a shorter lighter V6! Profile tech drawing seems to indicate stretching the vehicle to make it look the part but making the finished product shorter, tighter and more dramatic would differentiate TVR from other players. Incorporation of active areo elements would make sense in a 200 mph light weight low power sports coupe. Different body styles like roadster and HPE should be in customer testing. However, as a bit of PR filler for a quiet weekend , it demonstrates that someone is on the ball and they don't neccessarily work for a major car brand!

18 March 2017
Being on the ball is precarious and difficult to balance. A string of news, updates, renderings, etc, can be counter-productive unless its backed up by on schedule delivery, otherwise credibility suffers and interest wanes.

18 March 2017
at least the old TVR designs had character

18 March 2017
at least the old TVR designs had character

18 March 2017
I wonder if they serve tea and biscuits.

18 March 2017
It isn't particularly adventurous in terms of new technology. We need a new sports car that moves the performance goalposts forward significantly.

19 March 2017
If Cosworth can get >600bhp out of that engine, without charging, then they might sell a few at £90K. Else they will struggle. The old TVR had the appeal of their own unique engine. This new one doesn't so needs to offer something extra special.


Add your comment

Log in or register to post comments

Find an Autocar car review

Driven this week

  • First Drive
    26 April 2017
    The compromises of adding a plug-in hybrid drivetrain to the 5 Series make the new 530e iPerformance tough to recommend
  • 2017 BMW 440i Coupé
    First Drive
    26 April 2017
    The assumption was that a few minor tweaks to the 2017 BMW 440i Coupé wouldn't make much of a difference. It turns out they do
  • Porsche 911 GT3
    First Drive
    26 April 2017
    Brilliant new Porsche GT 911 GT3 picks up where the previous GT3 RS and 911 R left off
  • Honda Clarity Fuell Cell
    First Drive
    26 April 2017
    You can't buy the Honda Clarity Fuel Cell, but the innovative hatchback does enough to show that hydrogen models deserve a more mainstream future
  • Nissan Micra
    Car review
    26 April 2017
    Has this much-needed reinvention turned it into a real contender once again?