Currently reading: DS 7 Crossback Louvre edition gives virtual gallery experience
Paris art museum inspires limited-run version of DS's SUV, offering buyers free exhibition access

The new DS 7 Crossback Louvre edition brings bespoke styling to the French SUV and introduces elements of the Paris art museum to the cabin.

Priced from £46,530, the limited-run creation gives virtual access to 182 of the Louvre's most significant installations via its 12.0in infotainment touchscreen, including Leonardo da Vinci's Mona Lisa and The Wedding at Cana by Véronèse. 

With the new 'A Day at the Louvre' feature, users can either search for a specific work or allow the system to suggest a new piece each day. Every item has been "specially selected" by teams from both the museum and the manufacturer and is accompanied by a four-minute podcast discussing and analysing its history.

In addition, buyers of the limited-run model receive a 'Friends of the Louvre' pass, which gives free access to the museum's permanent and temporary exhibitions for one year. 

The car itself can be painted in a choice of blue, black or grey and features bespoke Louvre badging in the style of the distinctive Ieoh Ming Pei-designed glass pyramid at the museum's entrance. 

The Louvre edition is further marked out from the standard 7 Crossback with gloss black exterior trim, unique 20in alloy wheels and pyramid motifs throughout the cabin.

It is based on the top-spec Ultra Prestige car so comes equipped with camera-controlled active scan suspension for improved ride quality and a raft of advanced driver aids as part of the DS Connected Pilot package. 

The UK-spec Louvre edition is powered exclusively by the Puretech 225 petrol engine, giving 222bhp and capable of 39.8mpg on the combined cycle. 

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Felix Page

Felix Page
Title: News and features editor

Felix is Autocar's news editor, responsible for leading the brand's agenda-shaping coverage across all facets of the global automotive industry - both in print and online.

He has interviewed the most powerful and widely respected people in motoring, covered the reveals and launches of today's most important cars, and broken some of the biggest automotive stories of the last few years. 

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Deputy 24 January 2021

The basic DS7 is a good looking car (I'd buy a year old one anyday).  But clearly this version is for people who don't own a smartphone or who have never heard of google images, I'm sure both customers will be very happy.

Antony Riley 22 January 2021

It always amazes me that Peugeot killed of Citroens unique Hydroneumatic suspension Why I ask. It was fantastic and surely in this day and age it could have been made even more fantastic with computer controlled valves inbuilt into that system. Every time I read tests of current Citroens their ride is always said to be not class leading.. Their new progressive spring system is not giving in away as promised when launched How sad having experience Citroens  in DS 23 /GS Pallas and estate brilliant my ex father inlaw hada BX his son a  CX in turbo form one thing stood out their unbelieivable  ride .Plus Citroen even had GS with a system that reacted when hard cornering was going on it stayed almost with roll . Again Citroen why did they get rid of it. The C6 was also fantastic and that was  stopped being  made all that long ago

Andrew1 22 January 2021
It was heavy, expensive and failed rally drivers wouldn't order it when it was optional.
Antony Riley 22 January 2021

It always amazes me that Peugeot killed of Citroens unique Hydroneumatic suspension Why I ask. It was fantastic and surely in this day and age it could have been made even more fantastic with computer controlled valves inbuilt into that system. Every time I read tests of current Citroens their ride is always said to be not class leading.. Their new progressive spring system is not giving in away as promised when launched How sad having experience Citroens  in DS 23 /GS Pallas and estate brilliant my ex father inlaw hada BX his son a  CX in turbo form one thing stood out their unbelieivable  ride .Plus Citroen even had GS with a system that reacted when hard cornering was going on it stayed almost with roll . Again Citroen why did they get rid of it. The C6 was also fantastic and that was  stopped being  made all that long ago