The Korean brand's new offering will start at £12,950, or around £700 less than the entry-level Juke, and top out at £19,500 for a four-wheel-drive diesel auto in range-topping trim. That's around £5000 cheaper than the most expensive version of Mazda's recently launched CX-3, another of the Tivoli's small SUV rivals.
The Tivoli is a five-seater with a boot capacity of 423 litres - or around 30 litres less than that of a Renault Captur. It is 4.2 metres long, around 5cm longer than a Nissan Juke. It sits on an all-new platform - the first developed since SsangYong was taken over by Indian industrial giant Mahindra.
The Tivoli will be offered with a choice of 1.6-litre engines - a petrol with 126bhp with 118lb ft, or a diesel with 113bhp and 221lb ft. The standard gearbox will be a six-speed manual, but an Aisin six-speed automatic unit will be available at a premium of £1000. The diesel motor and the auto 'box will also be available with four-wheel drive on the two higher trim levels, EX and ELX. Four-wheel drive will be offered from July and on those models the suspension is replaced with a multi-link setup. The front suspension is McPherson struts, while the rear gets a torsion beam configuration, and the car can be specified with either 16-inch or 18-inch alloy wheels.
All editions of the Tivoli get a five-year, unlimited-mileage warranty as standard, and even the entry-level SE trim brings 16in alloy wheels, cruise control, Bluetooth connectivity and air conditioning. Stepping up to EX - a £1650 rise - will add leather seats, 18in alloys, dual-zone climate control, a 7in touchscreen infotainment system with rear-view camera and heated front seats.
Full-spec ELX editions - which carry an additional £1400 premium over EX - will get diamond-cut alloys, privacy glass, TomTom sat-nav, rain-sensing wipers, keyless go, front and rear parking sensors, a smart instrument cluster and the option to add styling packs, including a contrast roof or red leather seats. The connectivity options include a USB socket and, unusually, an HDMI socket that will allow users to play their smartphone video content on the central screen.
Other features available include a heated steering wheel, a Smart Steer system with three settings and automatic headlights. All Tivolis get seven airbags, including a driver's kneebag.
As with many of the new breed of small SUVs, the Tivoli will be offered with a wide range of customisation options, including a 7.0in colour touchscreen on high-end editions, a contrasting roof colour and, potentially, some bold interior trim finishes - although SsangYong's UK importer has yet to commit to offering them all.
SsangYong believes the Tivoli will act as a conquest model, bringing new customers to the brand instead of cannibalising sales from its existing SUVs like the Korando. It will come in a choice of six standard colours and an additional two shades through the 'My Tivoli' personalisation scheme that allows you to order custom specifications, albeit with a three-month lead time on delivery.
Speaking at the Korean launch of the car, Mahindra & Mahindra's automotive division boss Pawan Kumar Goenka said: "Nothing can change the fortunes of an automotive company faster than the launch of a successful product, and I believe Tivoli has that potential. We believe it will set several new benchmarks in the B-segment SUV category."