Urban-friendly Smart will launch its car sharing scheme early next year, as it focuses on the 'shared' element of Mercedes' four new key areas for its future

Smart will lead Mercedes’ charge into car sharing when it launches its service early next year.

The service will allow individuals to set up a car sharing service through an app, which can be shared with friends, families or colleagues. It enables people to book a time to use the car and the owner can choose whether to charge for the service or not.

“We will enable everyone to be car sharers,” said Smart product manager Rouven Remp. “You can set up your own car sharing circle. It can work in private or smaller business environments. It is one of the big things we are doing in the next few years.”

Mercedes boss Dieter Zetsche has previously described the scheme as "Airbnb for cars". He said: "You enter your free dates and give thousands of members the ability to rent, unlock and drive your car, all with their smartphone.”

The sub-brand is pushing two of Mercedes’ four key pillars announced at the Paris motor show earlier this year, ‘shared’ and ‘connected’, with the remaining ones being 'autonomous' and 'electric'.

With Smart leading Mercedes’ plans for car sharing, Remp said: “It makes most sense for Smart to do it.

“It perfectly fits to the urban lifestyle of people. We are especially focused on people in the city. People share their apartments so why can’t people share their car?”

Remp did not rule out broader plans for Mercedes to take on such a scheme. “We collect the first experience and, of course, we are in close exchange with our Mercedes colleagues and they might be willing to offer something similar in the future," he said.

However, Remp is realistic about its broader uptake: “If you would ask me personally, I think you’d be rather reluctant to share your S-Class. With a Smart, it’s a bit easier.”

Alongside the upcoming car sharing service, Smart is working on its so-called ‘ready to’ services, Remp said. These involve a connectivity box in the car that allows you to access the car via your mobile phone. “We have a project running with DHL so Amazon packages can be delivered in your boot,” he said.

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Comments
5

17 November 2016
Can you imagine the cost of insuring the car for sharing purposes? What happens if one of your 'car sharers' writes the car off whilst over the limit? Insurance null and void with a huge financial loss to the owner.

In my opinion, the only way I could see something like this working in the UK on any sort of positive scale would be if Mercedes set up car sharing clubs where each person contributes to a fully inclusive lease charge and Mercedes continues to own, insure, and service the cars.

17 November 2016
Actually, I can see it working but only when few dofferent types of cars are availble in the pool. For example, that solo commute to work - Smart car, trip to the tip I want a van. Take vfamily for a day out - i will take a four seat car.

After all who in the right mind would take a Land Rover to Sainsburys where the car is too big for the parking spaces, but need once a month to tow a caravan - that kind of logic.

17 November 2016
Am I being thick here ? Where would the 'sharing' car be based ? How would the driver get to that place ?

17 November 2016
Greenracer wrote:

Am I being thick here ? Where would the 'sharing' car be based ? How would the driver get to that place ?

No, you are not being thick Greenracer just realistic.

24 January 2017
Car sharing concept is widely spread all over the world now, people are getting suitable advantages from car sharing techniques. Different organizations are trying their hand in car-sharing concept. Here also, we have found certain tips that how Smart will launch its car-sharing concept with Mercedes.

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