Volvo can use its new-found independence to react quickly to market demands and enter "the top league of premium brands", according to the firm's new CEO.
Ex-VW USA chief Stefan Jacoby started his role at the Swedish manufacturer on Monday, just under three weeks after the firm was taken over by Chinese firm Geely.
He declined to make sales projections for the troubled brand during his first official press conference, joking that he would need "at least another 48 hours" to come up with precise figures. But he said the fact that Volvo was no longer tied to a major manufacturer would bring challenges and opportunities in equal measure.
"Scale of economies is a key factor in having a competitive manufacturer base," he said. "But what we also know is that size and volume can also bring complexities, and reduce speed. This is the opportunity that we have now, as a little 'David' in the industry of giants.