Currently reading: Maserati enters Indian market

Maserati will begin its launch on the Indian car market this year, with its first showroom in Mumbai

Maserati has announced it will begin selling its cars in India.

In partnership with Indian luxury goods retailer Shreyans Group, the Modena-based manufacturer will open its first showroom in Mumbai later this year.

Plans are also in motion to open another showroom in the Indian capital, New Delhi, in 2012, and a further seven across India by 2015.

Maserati expects the four-door Quattroporte to account for 80 per cent of all Indian sales, with the remainder of buyers opting for the GranTurismo coupe and drop-top GranCabrio models.

India will be Maserati’s 63rd market worldwide, when sales begin later in 2011.

Earlier this month it was also announced that Maserati’s parent company, Ferrari, would be opening a showroom in Mumbai in the latter part of 2011, again in partnership with Shreyans.

Tim Kendall

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