Audi has announced a deal with a telecoms provider to provide its cars with permanent SIM cards with unlimited data.
The deal means that customers in Germany will be able to use online features of Audi’s Connect infotainment system without having to supply their own SIM card for data. There are plans to roll out the same system in the UK, and eventually worldwide.
The deal in Germany is with Irish firm Cubic Telecom, and will apply to cars that use Audi’s second-generation modular infotainment platform: the A3, A4, the new A5, the Q2 and the Q7. More vehicles will have the system in the future.
The Audi Connect system includes navigation with Google Earth and Street View, travel, traffic and parking information and access to Twitter and email, as well as smartphone calendars.
Customers will be able to use unlimited data for these features both in Germany and most European countries for a flat fee for up to three years, which would dramatically reduce high roaming fees on some networks. For an extra fee, additional data packages can be purchased for a WiFi hotspot that lets up to eight mobile devices surf the internet.