Currently reading: Skoda sales down 12.9%, but electric Enyaq volumes strong
Czech brand delivered 878,200 vehicles worldwide in 2021

Skoda CEO Thomas Schäfer has described 2021 as “one of the most challenging years in [the car maker’s] history”, reporting a global sales decrease of 12.9% to 878,200 units.

It means the Czech firm failed to sell more than one million cars for the first time in eight years. 

Amid the semiconductor crisis and Covid pandemic that have affected the entire industry, almost every market was down for Skoda with one outlier: India, where sales increased 108.9% compared with 2020 thanks to the introduction of the Kushaq mid-sized SUV.

Chinese sales were hit hardest with deliveries down 58.8%, while Western Europe was down a relatively modest 5.9% to 409,000 vehicles. The UK remains important for Skoda as the fifth-most-popular market, behind Germany, Russia, the Czech Republic and China. A total of 55,800 Skodas were delivered in the UK in 2021 compared to 58,700 vehicles the previous year.

However, Skoda still achieved double-digit growth in a handful of smaller-volume countries: Portugal (1800 vehicles, up 37.4%), Norway (9800 vehicles, up 36.9%), Ireland (9100 vehicles, up 21.8%), the Netherlands (19,300 vehicles, up 19.0%) and Spain (24,600 vehicles, up 17.0%).

The Skoda Octavia continues to be the firm’s biggest seller, but sales dropped 22%. The models least affected by the downturn were the Skoda Fabia and Skoda Kamiq, whose deliveries dropped 6.0% and 6.1% respectively.

It was a slightly different picture for the UK, where the Karoq outsold the Octavia. The Fabia and Kamiq held third and fourth positions respectively.

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Despite the challenges, Skoda described “a strong start” for its first stand-alone electric vehicle, the Skoda Enyaq iV, with almost 45,000 deliveries in 2021.

It predicts semiconductor supply to gradually improve in the second half of 2022 and positive impetus from new products, particularly the Enyaq Coupe iV and refreshed Skoda Karoq

Schäfer said: “The Covid-19 pandemic and the shortage of semiconductors have significantly slowed down our growth. Thanks to the flexibility and resourcefulness of the Skoda team, as well as the close cooperation with our suppliers, we managed to steer the company through the year successfully and deliver a respectable result. 

“We expect the semiconductor supply situation to gradually ease in the second half of the year. I am looking ahead with confidence; we have many new products in the pipeline, including the Enyaq Coupe iV, we are experiencing very high customer demand, and we have a highly motivated team. Over the long term, the company is in an excellent position to emerge stronger from the transformation process.”

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QuestionEverything 11 January 2022
They're producing some nice looking cars but when you start going through the configurator you realise the standard equipment list isn't particularly great & the options you'll probably want (like a digital dash) cost quite a lot extra. It all adds up & you kind of think that the equivalent VW or Audi might be the better bet.
gavsmit 11 January 2022

As car prices rocket, people that used to buy Skodas / Kias / Hyundais etc. are now turning to makes like Dacia and MG for value for money.

People can put up with quite a few compromises when saving a LOT of money.

 

HiPo 289 11 January 2022

Skoda are far too reliant on diesel which is going to hurt them now.  Just to add to the diesel misery, the latest research links one in 12 cases of childhood asthma to NO2 emissions from diesel engines.  This is a disgrace and something that Skoda and others need to wake up to. On the subject of semiconductor shortages,  Tesla have been relatively unaffected by this because their software engineers can reconfigure systems to adapt.  Legacy carmakers have failed to do this because they don't have the same capabilities.  There is a warning here that the traditional automakers are going to struggle generally unless they improve their software capability.

artill 11 January 2022
HiPo 289 wrote:

Skoda are far too reliant on diesel which is going to hurt them now.  Just to add to the diesel misery, the latest research links one in 12 cases of childhood asthma to NO2 emissions from diesel engines.  This is a disgrace and something that Skoda and others need to wake up to. On the subject of semiconductor shortages,  Tesla have been relatively unaffected by this because their software engineers can reconfigure systems to adapt.  Legacy carmakers have failed to do this because they don't have the same capabilities.  There is a warning here that the traditional automakers are going to struggle generally unless they improve their software capability.

Completely agree regarding diesel. As for Semi conductors, i think VW sent those intended for Skoda over to Bentley

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