MG has acquired a car-sharing business and plans to launch an offering this year, as it seeks to diversify beyond the traditional car retail structure.
MG UK commercial director Guy Pigounakis said that the details are still being finalised but that the venture is unlikely to be branded as MG.
He said the scheme would be a natural home for the 3 supermini, currently the least popular model in MG’s line-up, as car sharing best suits urban areas and thus smaller cars.
“We are just going through the acquisition at the moment and are looking at programme options,” said Pigounakis.
