I grabbed the keys to a Citroën C5 last night; I’ve been impressed by the looks of and, to a certain extent, the approach behind the French firm’s latest saloon, so I was keen to sample it for myself.
If anything, I’d hoped that a spell behind the wheel might allow me to see past Citroën’s ludicrous marketing campaign for the C5. In case you’ve missed the television commercial – and if you watch F1 on ITV then you’ll struggle to do that – it shows a tiresome man displaying lots of Germanic traits that generally irk Britons, then tells us that the C5 is unmistakeably German (as if this would be a positive), then points out that it is, of course, French.
It’s as if some Citroën marketer piped up, “Of course! The reason British BMW and Merc drivers have forked out their hard-earned on those brands is because the cars are built between knockwurst lunches by sword-fighting Bavarians!” (An alternative view being that it’s because they are better engineered, more reliable and hold their value more effectively.)