Amid the recent turmoil and musical chairs in Volkswagen’s management, one name has rapidly come to prominence: Thomas Schäfer.

For much of the past decade, he headed up VW’s South African operation, by all accounts doing a very good job but still away from the main engine room of the group.

That soon changed in June 2020, when he was named as Skoda CEO, introducing a new electric strategy to see it through the next decade and impressing all those who encountered him with just how well he understood his customers.