When the first new-era Jaguar model rolls off the Solihull production line in summer 2026, it will have been almost six years since the announcement of plans for Jaguar to shift upmarket and go electric-only.
Such is the interest in this reborn Jaguar that questions about what the cars will be and the market challenges they might face have dominated any discussion with JLR CEO Adrian Mardell – most recently at the publication of the firm’s latest quarterly financial results.
