It’s official: we’ve finally reached peak Skoda. Or rather Peaq Skoda. Because, as you can read here, the Czech firm’s new flagship seven-seater will be called the Peaq. And it has, er, peaqed my interest, because I love a silly car name.
As car names go, this is brilliantly clever yet gloriously daft. It’s a ridiculously literal name for what’s intended as the peak of a brand's line-up, but with a little letter-based fudging to make it unique and distinctive.
