What is it?
Genuine value has been hard to find in the market for electric cars, but it’s coming. Manufacturers have insisted that battery technology is expensive, production volumes are prohibitive and so profit margins are wafer-thin – but, gradually, all that’s changing. MG Motor has already been showing growing numbers of British buyers how affordable electric cars can be. Soon enough, Ssangyong will be doing exactly the same thing.
The Korean SUV-specialist brand (its name translates as ‘double dragon’, which might only make it cooler to one-time owners of a Sega Master System, but it worked on me) has recently been bought out of bankruptcy by a consortium of private-equity investors. With plans to have a four-strong range of electric models, from crossovers and proper off-roaders to pick-up trucks, on the UK market within three years, it is all set to introduce its first European-market EV this spring: the Ssangyong Korando e-Motion.
This Korando will enter the same segment inhabited by the Skoda Enyaq iV, the Kia e-Niro and the new Nissan Ariya. But this medium-sized family crossover will be priced from £30,495 after the UK government’s buyer’s stipend, which should be between 10% and 30% less than you’ll pay for any of those alternatives, with many of this car’s competitors now too pricey to qualify for a grant at any model grade.