What is it?
This is the new Ford Fiesta fitted with a Durashift automatic transmission, which exists because the company estimates one in ten small car buyers want a self-shifter. It is exactly the same transmission as fitted in the previous generation Fiesta, and is only available with the new 95bhp 1.4-litre petrol engine.
The Durashift auto uses a hydraulically controlled system of clutches and is managed by its own electronic control system called Transmission Control Module (TCM). Ford says TCM is able to read the amount of pressure being applied to the fly-by-wire throttle and will adjust the gear changes depending on driving style.
That means that under enthusiastic driving the gearbox will change later and faster, while it will switch cogs earlier if only a small amount of throttle is being used. By moving the lever to the right there is also a Tiptronic-style manual selector.
The auto Fiesta comes in three different levels of trim - Style+, Zetec and Titanium – with the Style+ version we tried coming with a few goodies like heated windscreen and air-conditioning.
What’s it like?
It’s no secret that the new Fiesta is a good car and the auto version has the same blend of funky styling inside and out, questionable blue dashboard aside. Considering the car’s futuristic interior the auto’ lever itself looks perhaps a tiny bit dated, or at least a little sober in this environment.