Star cars of the first ever Goodwood Moving Motor Show (MMS) will include the Mercedes SLS AMG, Ferrari 458 Italia and Ford Focus RS500.
The 24 manufacturers attending the show on 1 July have now finalised their cars that will be test-driven up the hill, while Goodwood has now confirmed the day’s format.
The main 20 manufacturers taking part will be housed in a new 150m x 30m enclosed pavilion by the Goodwood hillclimb’s start line; all have been given an equal space to stop the ‘arms race’ that normally occurs as manufacturers try to outdo one another’s stands.
“We’re trying to keep the MMS very democratic,” said Goodwood’s Gary Axon. “All manufacturers have been given the same space and we’ve provided common items such as signs and plasma televisions for equality. We want it to look very clean; no one will look like they’re on hard times.”
Cars at the MMS will be tested by hand-picked customers invited by manufacturers over a purpose-built 3.5-mile course on the Goodwood estate that includes the famous hillclimb. The public can also buy tickets for the MMS, which acts as a preview day to the Festival of Speed that starts the next day.
Other cars available to test at the MMS include the MG 6, Peugeot RCZ, Honda CR-Z and Rolls-Royce Ghost.
If successful, Goodwood hopes to expand the MMS next year and establish it as the main British motor show. “We want more global debuts and want MMS to become established on the motor show calendar,” said Axon.