The new Skoda Citigo city car is the first model in a rapid expansion of Skoda's product line-up, which will include a new hatchback, MPV and a large SUV in the near future.
Future Skoda models in the new line-up, which will be increased at a rate of one new car every six months, will be “very attractive products at low prices with low costs”, according to technical chief Eckhard Scholz, adding that the firm was only interested in launching cars in “big volume segments, not anything niche”.
The Czech firm wants to be selling 1.5 million cars per year by 2018, up from the 762,600 it sold in 2010.
The three-door Citigo will be the sole member of Skoda’s New Small Family at launch, a line-up that will include a four-door version and possibly a small MPV.
Skoda has been buoyed by the success of the Yeti and sees room in its product range for a larger SUV, particularly to further fuel its growth in China.