The Gordini nameplate will become the most prestigious in Renault's sub-brand portfolio
The Gordini name will only grace extreme editions of future Renaultsport-engineered offerings, according to Renault bosses.
Renault’s chief operating officer, Carlos Tavares, has now laid down guidelines on how the Gordini name should be applied in the future.
Gordini cars will sit above Renaultsport products in terms of performance and be attached to track-orientated ‘halo’ models that reinforce Renault’s sporting image.
“We have told Renaultsport that the Gordini name can be used on track or rally versions of RS cars, but it isn’t mandatory,” said Tavares. “What is forbidden is that we use Gordini on anything other than extreme versions.”
Tavares said Gordini variants would feature enhancements such as “more power, lower ride height, bigger brakes and chassis lightening”, and that such cars wouldn’t necessarily be road legal.
He expects Gordini cars to help build Renault’s brand rather than generate huge sales. “The track and rally variations can be profitable and should be, but that’s not the main goal,” he said. “It is more about brand building.”
Renault’s smaller cars, such as the Mégane and Clio, lend themselves well to performance tuning, but Tavares said he wouldn’t rule out a hot Laguna, provided the business case was convincing.