Bugatti insiders have admitted that they will have to come up with an alternative plan if potential customers aren't impressed by the Bugatti Galibier 16C concept.
One option, revealed to Autocar by a company insider, is to make a new Veyron.
"We could just make a new one using the Galbier's mechanicals," he said, suggesting a new sports car could be front-engined.
Another option is a cheaper saloon, costing around £400,000. However, there are worries that it could conflict with the Bentley business within the VW Group.