Currently reading: Bentley to launch five electric cars in five years from 2025
Crewe-based firm is investing £2.5bn in plant and R&D to realise the plan

Bentley will launch five electric models in five years from 2025, the first of which is likely to be a high-riding saloon.

The move announced by the Crewe firm today accelerates its Beyond100 plan of 2020 which confirmed it will become an electric-only carbon-neutral brand by 2030.

Development and design of the first model, arriving in late 2025, is well-progressed, according to Bentley CEO Adrian Hallmark. “We know the battery, the performance of the battery. The final design is weeks to a couple of months away. [The car] will be an incremental product to the ones we have today and won’t compete with anything we do. We intend to create not just an EV but to shape a segment too.”

The five cars won’t all use the same platform - “some will be higher, some will be lower” said Hallmark - but they will all use shared Volkswagen Group architecture.

Hallmark said the way group platforms are shared has significantly improved for Bentley. “Before, [our platforms] were developed from group architectures that were developed way before we got to the party. The effort to modify systems and the suppliers’ requirements has been a major limiter for Bentley in the past.

“With this generation of car, right from the outset, we’ve been involved to ensure the specification that Bentley needs. I can’t emphasise enough how much of a breakthrough this is. It’s a game changer, it’s so efficient.” 

He added that battery technology has progressed rapidly to enable the firm’s goals. “Even a year ago, we didn’t have a clear commitment to a battery technology that would be sufficient to the car that we’ve now confirmed. We can now build a car as big as what we have now. If I then look forward to late twenties, it’s another stepchange.” 

The first two to three electric models, he explained, will have much in common in terms of battery technology, and then the later cars will be able to take on board new developments. These improvements will then be “retro-applied’ to the first tranche of Bentley EVs. He confirmed that the first model will comfortably have more than 300 miles of range.

Sales and marketing boss Alain Favey added that charging an EV must be a truly luxury experience. “The speed and comfort of charging away from the house is probably the most important thing to our customers. We have time to work on that.” 

Talking about demand for luxury EVs, Favey said: “We see a new generation of luxury car buyers who are concerned about global warming and are only buying brands which are authentically committed to sustainability. We know the majority of our customers today, when they project themselves to 2030, imagine they are driving an electric car.”

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Meanwhile, this year, alongside the existing Bentley Bentayga and Bentley Flying Spur plug-in hybrids, Bentley will launch five more hybrid derivatives of those two models, all of which will be V6-powered. A more powerful V8 PHEV is expected further down the line, a similar set-up of which is already offered in the Porsche Panamera Turbo S E-Hybrid. The firm estimates that 20% of this year’s sales will be hybrid cars.

Join Autocar Business Live on 1 Feb, as we talk with Bentley CEO Adrian Hallmark about the latest Beyond100 electrification plans. Visit Autocar Business Insight

It was also confirmed today that the first EV, arriving in 2025, will be built at Bentley’s Crewe plant, as it commits £2.5bn to the site and research and development over the next decade with a particular focus on sustainability.

Referencing the previous question mark over whether its EVs would be built at Crewe rather than elsewhere in the Volkswagen Group’s stall, Hallmark said: “This has been a three-year slog. We had to fix the basics and make the company work. We had Covid thrown at us and I think we managed that better than most. We’ve completely restored confidence that Bentley can deliver. It is the fruit of three years of performance and convincing, and I’m delighted that this is the decision.” 

Unpainted bodies of the upcoming EV will, however, be built in the Volkswagen Group plant in Hanover, Germany before being shipped to Crewe. A sibling EV from Audi - which has led the development of the luxury EV platform - is set to be assembled at the Hanover site. However, the EV’s design, development and assembly will happen at Crewe.

Bentley will expand its Crewe base with an adjacent greenfield facility. Collectively, the so-called ‘Dream Factory’ is intended to become a digital, zero-environmental impact, flexible and high-value manufacturing facility.​    

Having achieved carbon-neutral production already in 2019, Bentley aims to reduce water consumption, waste to landfill and other environmental impacts for every vehicle built in Crewe to an absolute minimum until 2030.

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Among other initiatives to achieve carbon-neutrality by 2030, Bentley plans to increase the number of solar panels from 30,000 to 40,000 in the next two years at Crewe, and is investigating using sustainable biofuel in fleet cars, including Bentley’s Heritage Collection.

Bentley’s suppliers are also expected to meet minimum sustainability standards to support the firm’s goal. The same applies to its global dealerships, which are all aiming for carbon neutrality by 2025.

Bentley CEO Adrian Hallmark said: “Simultaneously accelerating our Beyond100 strategy and securing BEV production at Crewe, alongside a £2.5 billion investment, makes this a major landmark in Bentley’s 102-year history. It is a shining light for the Bentley family, our suppliers and partners, as well as the automotive industry and UK manufacturing as a whole.

“This latest announcement regarding Bentley’s Beyond100 plan confirms the initiation of a major transformative phase in the company’s long and illustrious history. The world is changing and we need to play our part in neutralising our environmental impact. That means delivering on our aim to be end-to-end carbon neutral by 2030, and reaffirming our role as the leader in sustainable luxury mobility.”    

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Cersai Lannister 26 January 2022

There's an honesty about Hallmark I always enjoy. What's clear is that they have a plan and a vision. By comparison, as Steve Cropley pointed out, what are we hearing from JLR leadership....  Hello, hello Gaydon, is anyone there?

Scribbler 26 January 2022

It all sounds very impressive. However, two concerns:

  • What will be the weight of each of these new Bentley EVs? Reviews of all current Bentleys tend to comment on the kerb weights, which can affect handling, acceleration, and fuel economy. The Merc EQS, which will be more or less a rival for at least one of these new Bentleys, is very heavy and its range and performance are not great. The Lucid Air, which will be another rival for at least one of these Bentleys, has impressive performance and range. Although the Bentley brand has a lot going for it, it's possible that all of these new EVs will be sub par relative to their rivals.
  • In addition to softwate updates, will it be easy (and cost-effective) to replace or upgrade the electric motors and battery packs across the lives of all these new Bentleys. To be fair, that's a fair questions for all EV car makers. However, historically, Bentleys and other similar brands tend to have long lives. With EV tech movinfg so fast, it's likely that any luxury EVs launched before 2030 might look very pedestrian by 2035. Although that's also true for any other EV currently in production, the stakes get higher for new cars above, say, £150K.