Brand is building 34 prototypes of hybrid coupé for testing, ahead of customer car production starting in mid-2019
Steve Cropley Autocar
4 October 2018

Prototypes of the Polestar 1 hybrid coupé are currently being produced in Gothenburg, Sweden, ahead of the car entering production in China next year. 

A total of 34 road-going prototypes are to be hand-built for weather testing, on-road appraisal and crash testing to prepare the car for full production and sale to the public. 

Polestar CEO Thomas Ingenlath said: “The assembly of the VP [verification prototype] cars means that the Polestar 1 has taken its next step towards production.

"This first batch of 34 cars will enable our engineers to tune the finer details of the car, ensuring that the Polestar 1 is perfect when we start to produce customer cars in the middle of next year.”

Following a debut as the Volvo Concept Coupé at the 2013 Frankfurt motor show and its reinvention in Shanghai late last year as the Polestar 1, the car made its dynamic debut at the Goodwood Festival of Speed earlier this year.

The 1's online configurator recently went live, allowing customers to choose from a limited number of options, with exterior paint shades spanning metallic and matt shades of black and grey. Polestar has kept the customisation options for the model close to those shown on the concept.

The first model from the newly spun-off performance hybrid and electric vehicle arm of Volvo will cost from €155,000 (about £135,500 at current rates) in Europe when it goes on sale in the middle of 2019, although customers will purchase the car through a monthly subscription.

Polestar said it has revealed the total price to illustrate where the car sits in the marketplace. The total figure makes it around £8000 more expensive than the Tesla Model S P100D.

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The 1 spent much of its testing and development time within the Arctic Circle, where its drivetrain, batteries and torque vectoring system were placed under pressure in temperatures as low as -28deg C. 

Ingenlath said the torque vectoring system enhanced the 1's cornering responsiveness and accuracy, adding: "This is a driver's car."

The 1 is already available to order for a deposit of €2500 (about £1900). It will initially be sold in 18 countries, including the UK. Most of the markets fall in north, west and southern Europe, but China, the US and Canada are also included.

Polestar chose to increase the availability of the model at launch from an original 12 countries due to strong popularity.

The 1 made its European debut at the Geneva motor show in February and has been on a brand-building world tour before its public launch. Once production begins, 500 examples are due to be sold each year.

Before the opening of order books, Polestar said more than 6000 potential customers had expressed an interest in the car.

The 1 has an all-carbonfibre body based on a shortened version of the Volvo S90's platform. It will produce 592bhp from a front-mounted 2.0-litre turbocharged petrol engine and twin electric motors on the rear axle.

It will make more European appearances before heading to the US and then China, where a special manufacturing facility capable of handling carbonfibre structures is already under construction near Volvo’s existing plant in Chengdu.

According to Ingenlath, who also remains Volvo’s design director, Polestar will become Volvo’s “technological spearhead” that, after the 1 hits the market, will make only electric performance cars.

The company is preparing for an early 2020 launch of the 2 hatchback saloon, which bears a very close relationship to Ingenlath’s Concept 40.2 that has already been displayed at motor shows. An SUV, the 3, will arrive after that.

The 2 (imagined by Autocar below), which will be all-steel and sit on Volvo’s smaller CMA platform, will go into production in late 2019 ahead of a 2020 launch. It will be offered in both left and right-hand drive. Ingenlath won’t say where the car will be built but is keen to point out its suitability as a rival to the Tesla Model 3.

Polestar is understood to still be deciding on details of its powertrain design, although two electric motors (one front, one rear) are suggested. The 2 should cost “from €40,000” and have a practical driving range of about 200 miles.

The 3 (imagined by Autocar above), a radically styled, low-roofed SUV that will use the next generation of Volvo’s SPA big car platform and have an aluminium-and-steel body construction, is understood to be heading for a 2022 launch and is likely to be produced in Chengdu.

When all three models are selling as anticipated, Polestar volume could reach 80,000-90,000 cars annually (with the 1 accounting for 500 and the 2 for around 50,000). Ingenlath says further models are being considered in segments that wouldn’t be mainstream enough to suit Volvo.

As well as developing rule-breaking new models, Polestar is working on a bespoke marketing set-up aimed at increasing convenience for owners and moving beyond the traditionally adversarial customer-dealer relationship. Cars will be paid for by a monthly subscription that includes insurance, servicing and possibly customer hire days (in case they need a van or fancy a sports car for a few days, for instance). The vehicles will be picked up from customers’ homes or workplaces and delivered back after servicing.

Polestar commercial director Jon Goodman expects to choose about 80 Polestar 'spaces' around the world to sell its cars, with an expected eight in the UK.

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Comments
23

6 February 2018

From Autocar Oct 2017 "The 1 will be sold online via a subscription scheme, with Polestar Spaces established for those who prefer to shop in person. Subscriptions will be on a two or three-year basis."

To this "It will be priced from £120,000 and is available only in left-hand drive."

So does this mean they've seen sense and dropped that rubbish subscription service for the Polestar 1?

I think the XC40 (£629 a month) was mean't to have a Subscription offer as well but that's gone quiet to.

Pretty but the Mission E will be out soon afterwards.

 

typos1 - Just can’t respect opinion

FMS

4 October 2018
xxxx wrote:

From Autocar Oct 2017 "The 1 will be sold online via a subscription scheme, with Polestar Spaces established for those who prefer to shop in person. Subscriptions will be on a two or three-year basis."

To this "It will be priced from £120,000 and is available only in left-hand drive."

So does this mean they've seen sense and dropped that rubbish subscription service for the Polestar 1?

I think the XC40 (£629 a month) was mean't to have a Subscription offer as well but that's gone quiet to.

Pretty but the Mission E will be out soon afterwards.

 

 

Too stupid to speak, we get your typewritten nonsense instead. What automotive wonder that is beyond fault do you own and drive...apart from your decrepit sofa?. TwIT

13 March 2018

£116,000 for a pretty Volvo!  Only a true idiot would buy that.

19 April 2018
martin_66 wrote:

£116,000 for a pretty Volvo!  Only a true idiot would buy that.

Its a far better and more powerful alternative to an BMW i8 with a greater range, and lots of idiots buy them, and the fact its built on an existing chassis with upgraded existing parts, means it can be looked after by any Volvo dealer, and not just i specialists. 

 

13 March 2018

that´s it

No manual - no fun

19 April 2018

500 examples of the 1 a year would generate around £58,000,000 a year, if they can sell it for 4 years (max) lets say, at best they're get £232 million GROSS. That's peanuts for such an expensive carbon fibre car.

e.g. Model 3 at 4,000 units a week and £35k is £7,280,000,000 a year for 4 years equals  £29,120 million gross.

Hope my maths is right, it is getting late

 

typos1 - Just can’t respect opinion

FMS

4 October 2018
xxxx wrote:

500 examples of the 1 a year would generate around £58,000,000 a year, if they can sell it for 4 years (max) lets say, at best they're get £232 million GROSS. That's peanuts for such an expensive carbon fibre car.

e.g. Model 3 at 4,000 units a week and £35k is £7,280,000,000 a year for 4 years equals  £29,120 million gross.

Hope my maths is right, it is getting late

 

 

Not maths, but simple arithmetic, simple like you. You take addictive substances to type nonsense such as that?. "Lets say" "peanuts"...this must be your world renowned automotive sector insider knowledge powering to the fore again...TwIT.

5 October 2018
xxxx wrote:

500 examples of the 1 a year would generate around £58,000,000 a year, if they can sell it for 4 years (max) lets say, at best they're get £232 million GROSS. That's peanuts for such an expensive carbon fibre car.

e.g. Model 3 at 4,000 units a week and £35k is £7,280,000,000 a year for 4 years equals  £29,120 million gross.

Hope my maths is right, it is getting late

 

 

The Model 3 is not developed and constructed in the same manner as this.  Expensive labour intensive cars don't need to be sold in high volumes to break even.

25 April 2018

This is now Polestar 1 weekly article, Oh and a Tesla Model 100D is actually £12k less

typos1 - Just can’t respect opinion

25 April 2018

the front is very Jaguar...

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