Watch GM’s product tzar Lutz captivate and entertain at the Autocar awards
14 November 2007

Ever watched one of the motor industry’s legends mesmerise a crowd? That’s what General Motors’ Bob Lutz did on Monday night, in accepting his Autocar award for Outstanding Achievement at the Royal Horticultural Halls, London. And while we can’t wind back the clock and give you a invitation to the event, we can bring you his full, frank and funny address in full, on video: click here to watch it.Car lovers of all persuasions owe a debt to Lutz. His career includes stints at BMW, Ford, Chrysler and GM. His genius for appreciating what the car consumer will want next, for articulating this to the teams who give life and spirit to a new car, and for communicating the excitement of its arrival to those upon whom the industry depends to buy it, is unmatched. So is the longevity of his service, having been kept at the coalface at least 10 years longer than most of his peers.“Nobody’s indispensable in this business,” said on GM colleague, “apart from Bob.”

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