India’s two leading car makers Tata and Mahindra have set their sights on huge expansion in both Europe and the US with a rash of new models, designed to appeal to those markets.
Tata will be first to up the ante in both Europe and America. Tata Motors boss Ravi Kant told Autocar that selling a rash of new models in the UK is in his sights.
"We need to be selective but seven or eight types of vehicle would be about right," said Kant.
Kant admitted that he expected the current Indica and Indigo models to go on sale in the UK sometime this year, once a new UK distributor has been selected. He also wants the Aria crossover, recently unveiled at the Delhi motor show to be sold in Europe, while the company has already confirmed that the Nano Europa will go on sale here around 2011 and in the US some time later.
Tata’s boss also indicated that the cars would be changed for Europe: "We would be engineering cars that are not just for India, we want to put the philosophy of the Nano into effect," he said, referring to the huge engineering changes being applied to the ultra-low budget Nano to enable it to comply to European and US regulations.