Chinese car maker Great Wall has opened its first European manufacturing plant in Bulgaria.
22 February 2012

Chinese car maker Great Wall has opened its first European manufacturing plant in Bulgaria.

The first Chinese car maker to establish a production base in Europe will assemble the Great Wall Motors Voleex C10 for sale in Bulgaria, Romania and Turkey. Production will intially run at a conservative rate of just 8000 cars per year but is planned to rise to a maximum of 70,000 annually by 2015.

In the second phase of its plan to further infiltrate the European car market (including Norway, Sweden and England), company marketing director, Wang Shihui said: “We want to go into these markets, the faster, the better.”

Along with the Voleex C10, Great Wall Motors is also planning to assemble the Hover H5 SUV and Steed at its new European plant.

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8

22 February 2012

The first thing they need is some help with renaming their models...

22 February 2012

[quote Autocar]
The first Chinese car maker to establish a production base in Europe will assemble the Great Wall Motors Voleex C10 for sale in Bulgaria, Romania and Turkey. Production will initially run at a conservative rate of just 8000 cars per year but is planned to rise to a maximum of 70,000 annually by 2015.
[/quote]

I find it incredibly apt that this is going to be launched in Romania first as it does bear more than a passing resemblance to a Vampire!

Joking aside, this is just the tip of what is going to be a very big iceberg as far as Chinese cars for sale in Europe goes.

 

 

It's all about the twisties........

22 February 2012

This will hopefully spur MG on to get its European act together.. Properly building a car in Europe would do its standing good in China as well as internationally.. And the MG6 while good, is not good enough to make an impact.

23 February 2012

It will indeed be interesting to watch the progress of the Chinese, not only in terms of the inroads they make into European markets, but also into the products themselves. I for one would have found this article more interesting had Autocar also included photos of the other vehicles which are planned to be built. I have no idea what they look like....

23 February 2012

Do you think it will be surrounded by a tiny fence?

23 February 2012

Oh dear... and they were doing so well until they got to the grill.

23 February 2012

[quote Autocar]the second phase of its plan to further infiltrate the European car market (including Norway, Sweden and England)[/quote]

So they're not planning on entering Wales, Scotland or Northern Ireland then?

I'm English - but it still annoys me when articles use 'England' when what's meant is either 'Britain' or 'the UK'.

DKW

23 February 2012

[quote Lesia44]Oh dear... and they were doing so well until they got to the grill.[/quote] Just had a look at the photo. Lord have mercy. It's (mainly) good for Scandinavian cars to look Scandinavian, German cars to look German, and British cars to look British. However, as the French are concluding it doesn't work for everyone, and at this early stage of Chinese car production they need to reassure us they are building to European tastes and more importantly standards. That Chinese dragon grill just suggests they aren't .

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