Currently reading: Chrysler killed off in Europe
US company set to disappear completely from European car markets in 2011
Autocar
News
1 min read
5 November 2009

Chrysler will disappear completely from European car markets in 2011, company bosses have confirmed.

In addition, Dodge will have only a niche role outside of its home market, while Jeep will become the company’s sole international brand.

Fiat/Chrysler's five-year plan

The new Chrysler 300C and new Voyager MPV will both be sold under the Lancia badge, according to a report from Automotive News Europe.

Lancia will re-badge the 300C and sell it as a replacement for defunct Lancia Thesis executive car and the Voyager as a replacement for the ageing Phaedra MPV.

Lancia will also sell a version of the next-generation Sebring saloon, effectively stepping in for Lybra, which went off sale in 2006. Lancia will also get a version of Chrysler’s upcoming medium-size crossover.

Fiat will sell re-badged Dodge models, according to the report. Fiat’s big Croma hatch will be replaced by Dodge’s new mid-sized saloon and the Dodge Journey crossover will step in for the ancient Ulysse MPV.

There’s no news on what will happen to Chrysler’s European dealer network in light of the decision to concentrate on Jeep sales.

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Lee23404 13 November 2009

Re: Chrysler killed off in Europe

Colonel Snappy wrote:

Dorsetdave wrote:
I work for Chrysler

Why am I not surprised at this?

Ah, now that explains the constant defence of their below par products, not to mention the constant anti-Land Rover crap.

Best just ignored from now on.

Colonel Snappy 13 November 2009

Re: Chrysler killed off in Europe

Dorsetdave wrote:
I work for Chrysler

Why am I not surprised at this?

DavidMR 12 November 2009

Re: Chrysler killed off in Europe

HyundaiSmoke wrote:
LG is known more for its cell phones.  Well, at least in this market.  That's why I used to IPOD comparison, though they are selling more and more refrigerators in the US.
in the uk, lg phones are deeply uncool. a bit like hyundais, really. i like our lg refrigerator. it does the job and it does it reliably. it doesn't excite me though. i think of hyundais in the same way.