Company bosses confirm Bentley will look to use hybrid technology in its future models, while also reaffirming its commitment to UK manufacturing
Steve Cropley Autocar
19 March 2014

Bentley has promised it will continue to make cars in the UK.

Company boss Wolfgang Schreiber told Autocar: "UK manufacturing is crucial for us".

Schreiber also revealed the company is seriously considering using hybrid powertrains in its future models. He said the technology was "perfect for us", and would be "applied" to a number of Bentley models at its base in Crewe. 

The first Bentley model to use hybrid technology could be the firm's forthcoming SUV, which will launch in 2016 with a plug-in hybrid variant to launch in 2018. 

The firm's financial results for 2013 show that operating profit increased to record levels of £139.7 million, an increase of almost 67 per cent on 2012, while the company's profit margin reached 10 per cent. Turnover also reached record levels, growing by over 15 per cent to £1.40 billion.

While Bentley's export activities continue to take the bulk of sales, making up 88 per cent of total turnover, the UK market continued to perform well and contributed to 14 per cent of total deliveries.

Bentley sees increasing growth opportunities in China, where it is currently the top luxury brand. For the moment, however, the US remains the firm's biggest market.

Schreiber said: "Customers all over the world continue to be very enthusiastic about Bentley. The luxury car market is not static. We will continue to make sure that Bentley will meet the changing needs of our discerning customers."

Bentley delivered a total of 10,120 cars in 2013. Last year the company had 193 dealerships, but plans to increase this to around 220 sales points by the end of this year.

Our Verdict

Bentley Continental GT

Full of character and still able to impress, particularly as a V8

Join the debate

Comments
1

19 March 2014
Since sharing the platforms, power-trains and engines is common practice among the subsidiaries of the empire, shouldn't the headline read: Bentley sets sights on Porsche hybrid power?

Add your comment

Log in or register to post comments

Find an Autocar car review

Driven this week

  • Volvo V90
    First Drive
    19 October 2017
    The Volvo V90 is a big estate ploughing its own furrow. We’re about to see if it is refreshing or misguided
  • Kia Stonic
    First Drive
    18 October 2017
    Handsome entrant into the bulging small crossover market has a strong engine and agile handling, but isn’t as comfortable or complete as rivals
  • Hyundai Kona
    First Drive
    18 October 2017
    Hyundai's funky-looking Kona crossover with a peppy three-cylinder engine makes all the right noises for the car to be a success in a crowded segment
  • Citroën C3 Aircross
    First Drive
    17 October 2017
    The Citroen C3 Aircross has got funky looks and a charming interior, but it's another small SUV, and another dynamic miss. Numb steering is just one thing keeping it from class best
  • Skoda-Karoq 2.0 TDI 4x4
    First Drive
    16 October 2017
    Diesel version of Skoda’s junior SUV is unobtrusive and undemanding, but we’d still go for the silkier petrol version of the Karoq