Gordon Murray’s ‘new age’ T25 city car project, the rule-changing drive towards super-efficient transport that has been the former F1 designer’s obsession for 15 years, has been officially offered to franchisees for the first time this week. More than a dozen international companies have already signified their interest.
“Most of our potential clients are large, successful businesses with strong brands, but only a minority are established car manufacturers,” said Murray, “and we’re quite content with that. Our theories and processes are ideal for investors with a clean slate who are getting into cars for the first time.”
The project, and the super-efficient T25 city car that could become its first showroom offshoot, embodies Murray’s philosophy that cars must quickly become smaller, more frugal, more space-efficient and easier to build if drivers are to preserve today’s ability to drive anywhere at will.
Design and engineering of the diminutive T25 — one of a range of radical vehicles on Murray’s palette — has been completed at the Gordon Murray Design studio near Guildford, Surrey, where selected potential customers will be shown the full-size styling model in our pictures.