Currently reading: Change Makers Podcast: Is car leasing the future of retail? (ep.2)
SOGO boss Karl Howkins tells all about the future of car subscriptions

Welcome to episode two of the new Autocar Business Change Makers Podcast, produced in partnership with car subscription software platform Tomorrow’s Journey.

Hosted by Chris Kirby, CEO of Tomorrow’s Journey, and Felix Page, news and features editor at Autocar, each episode will explore how some of the UK’s most agile and disruptive companies are dramatically reshaping the automotive landscape, with unprecedented access to the executives and thought leaders driving that change.

In episode two, we sit down with Karl Howkins, Managing Director of SOGO, to find out how his monthly leasing business is changing the game for flexible usership, and why top-drawer customer service is key to beating OEMs and dealer groups.

We also ask: why do OEMs struggle to remain agile in the subscriptions space? How much does up-to-date customer-facing technology influence success? What do younger generations expect from subscription platforms?

The Autocar Business Change Makers Podcast is essential listening for all industry professionals with an interest in the future of automotive. The listen now, subscribe to our podcast via Apple Podcasts, Spotify, Amazon Podcasts or your preferred podcast platform.

Tomorrow's Journey has launched JRNY, a revolutionary Vehicles-as-a-service platform that makes accessing vehicles for individuals and businesses easier than ever before. From subscriptions and rentals to test drives, courtesy cars and pool cars, JRNY gives fleet owners a comprehensive toolbox to create a bespoke customer experience whole automating onboarding, billing and day-to-day operations. To find out how JRNY can work for you, click here.

 

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