China takes big chunk of UK's new car market

Important to note that they've done this without many of the traditional sales levers. They aren't known brands with name cachet or legacy customers, they aren't proven to be extraordinarily reliable, their styling isn't widely loved, they aren't particularly good to drive or well-reviewed, perceived build quality is good but not extraordinary, standard equipment level is good but not extraordinary, value is good but not extraordinary. Many brands have struggled or failed to break through with far better traits.

What *is* extraordinary is their investment in the support network. Dealerships have popped up everywhere almost overnight, and a lot of people will just shop at their nearest dealer, or are put off if they need to travel far for servicing. The cars also have long warranties, which is another facet of network investment.

That's something that other companies really need to be learning from. Jaguar in particular has always struggled with its service network, and it's resulted in their products selling a fraction of rivals', even when the cars themselves have been highly competitive.