You may have noticed the trend on Autocar recently of a glut of new cars about which only one thing is certain: they will polarise opinion. And that’s exactly what their makers intend.
To paraphrase Oscar Wilde, there’s only one thing worse than being talked about, and that’s not being talked about, and convention-challenging machines such as the Citroën Aircross and Seat 20V20 provide compelling evidence that manufacturers appreciate the perils of occupying the anonymous middle ground.
Granted, both the Aircross and 20V20 are concepts, but they reflect their makers’ desires to be bold and inventive with their future production models.
And although the looks of the Toyota Mirai fuel cell car aren’t to everyone’s taste, the Japanese manufacturer is daring to be different. It’s a significant move for acompany that has churned out some particularly insipid designs in the past.
Rather than trying to please everyone, car makers are striking out in bold, eye-catching but potentially divisive directions, which can only be good news for the car buyer.