When Xavier Chardon left Citroën for the Volkswagen Group in 2011 after 17 years, he didn’t expect to return.
A Frenchman from the Alpine region, Chardon felt it was job done at Citroën, having helped reshape the logo and modernise the brand, so he lived out a “mid-life crisis at 40” by heading to Wolfsburg.
Having gone on to hold major global roles such as leading VW’s joint venture with MG owner SAIC in China, he’s back to reshape Citroën all over again.
