Dacia posted a 5.9% year-on-year increase in global sales in the first half of 2022 and increased its market share to 3.9% against a backdrop of wider industry decline.
Dacia claims it was “the only European brand among the 20 largest brands in the European PC [passenger car] and LCV [light commercial vehicle] market to experience growth”.

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I say well done Dacia.
People realize they neither need nor want over-engineered, over-specced cars.
Just as in computers and mobile phones, new features are superfluous and add to unnecessary complexity. Just keep things simple and affordable.
If you want a car to just be a car they really are phenomenal. You are right, every new car is just filled with more and more tech to justify keeping the price the same or higher. No doubt most cars should be cheaper than ever if they did not keep on adding equipment to them, regardless of inflation.
I really really wish I could bring myself to buy one because I genuinely would save a fortune but I really love my two current cars and do not want to get rid for a good few years yet.