Urbanic, Compactive, i, E and other names all filed
26 March 2010

BMW has filed trademark registrations for a series of new car names.

According to reports, the names registered include i1, i2, i3, i4, i5, i6, i7, i8, i9 and E1, E2, E3, E4, E5, E6, E7, E8, E9. The M50d, Urbanic, Gran Coupe, Compactive, and Compactive Tourer names were also filed.

Speculation suggests the M50d is a tri-turbo diesel, the Urbanic is a trim level for the Mega City project, the Gran Coupe is a four-door coupe 6-Series, and the Compactive name will be applied to sporty crossovers based on the 1 and 3-series.

The i registrations would then be applied to the Project-i electric city car sub brand that is being planned, while the E denomination is for electric cars, as previewed by the BMW 1-series Concept ActiveE that was at this year's Detroit motor show.

Detroit show: Electric BMW 1-series

Registering a name under trademark does not guarantee it will be used: car companies routinely file names to block competitors from using them.

Twitter - follow autocar.co.ukSee all the latest BMW reviews, news and video

Join the debate

Comments
16

26 March 2010

[quote Autocar]According to reports, the names registered include i1, i2, i3, i4, i5, i6, i7, i8, i9 and E1, E2, E3, E4, E5, E6, E7, E8, E9. The M50d, Urbanic, Gran Coupe, Compactive, and Compactive Tourer names were also filed.[/quote]

nice way to let your customers think you are building Hyundai's now :-)

26 March 2010

Will the product be as interesting as the names suggest?!!!!

26 March 2010

Urbanic, Gran Coupe, Compactive, and Compactive Tourer ?! WTF?

26 March 2010

[quote Autocar]Compactive, and Compactive Tourer[/quote]

I shudder to think what a Compactive variant will look like, though it'd probably be to fill the very very very small niche between GT and X variants knowing BMW. At least it can't claim to be the first to creating a new class this time round.

Anyway, Compactive? WTF? Sounds like a type of garbage truck.

26 March 2010

[quote Lanehogger]Compactive? WTF? Sounds like a type of garbage truck[/quote]

Looks like BMW have identified a new niche ! Garbage with joy....

26 March 2010

Sporty crossovers based on the 1 and 3 series? Isn't that what the X1 and X3 are? God, I used to love BMW, but in the past couple of years they've really made me hate them.

26 March 2010

I can't be the only one to think the M50d sounds interesting? Sure the rest of it is Hyundai's and gibberish, but M50d could have potential.

26 March 2010

How about an urbanic compactive i1, this is the name given to our local refuse trucks or it could be the name the car is refered to after an NCAP test day.

Does Hyundai not already have some of these names registered, if not it's too late. Any suggestions as to what they will be called in the future?

26 March 2010

Imaginative aren't they.

26 March 2010

Clearly they are targeting the South African government with the new names. I mean E1, E2, E3 come on. Eish Haibo hahaha

Pages

Add your comment

Log in or register to post comments

Find an Autocar car review

Driven this week

  • Jaguar XF Sportbrake TDV6
    First Drive
    19 October 2017
    The handsome Jaguar XF Sportbrake exhibits all the hallmarks that makes the saloon great, and with the silky smooth diesel V6 makes it a compelling choice
  • Volkswagen T-Roc TDI
    First Drive
    19 October 2017
    Volkswagen's new compact crossover has the looks, the engineering and the build quality to be a resounding success, but not with this diesel engine
  • BMW M550i
    First Drive
    19 October 2017
    The all-paw M550i is a fast, effortless mile-muncher, but there's a reason why it won't be sold in the UK
  • Volvo V90
    First Drive
    19 October 2017
    The Volvo V90 is a big estate ploughing its own furrow. We’re about to see if it is refreshing or misguided
  • Kia Stonic
    First Drive
    18 October 2017
    Handsome entrant into the bulging small crossover market has a strong engine and agile handling, but isn’t as comfortable or complete as rivals