But Honda rules out "reacting in a predatory way"
1 February 2010

Chrysler and Hyundai's American dealers have joined GM and Ford in offering Toyota and Lexus owners incentives to buy or lease new cars.

The incentives - worth up to $2000 on selected models - are being offered to capitalise on Toyota's ongoing problems with a worldwide recall of more than eight million cars due to a faulty throttle part.

GM capitalises on Toyota recalls

However, Honda has ruled out following suit.

"We will not react in a predatory way toward either Toyota or Toyota customers," said John Mendel, American Honda's executive vice president.

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12

1 February 2010

i actually have a respect for Honda not following suit by doing this they may be considered a more trusted brand, a case of japan sticking together maybe. it would be interesting to see what Nissan do

1 February 2010

Honda & Toyota are fierce opponents the world over, but Honda have always had a sense of fair play in everything they do - probably one of the reasons they haven't become an automotive leviathan on a GM/Toyota/VW scale. Honda want to be a company that society likes and wants - something that's often at odds with the dog-eat-dog world of the auto industry.

Toyota have built their success on being the best at squeezing costs while offering dependable transport - when that goes out the window, they have trouble. But it wouldn't surprise me if they turned it to their own advantage - imagine forcing 8.1 million people to visit your showrooms...

You don't win loyal new customers by rubbishing the opposition - you earn them by your own deeds and principles. If more customers think a little deeper than their own immediate 'cost to change', more of them would probably buy a Honda.

1 February 2010

Well Ford & GM will know all about damaged reputation with their Ford Pintos "the barbecue that seats four" and GM pickups exploding.

1 February 2010

Honda have good reason to keep quiet: http://news.bbc.co.uk/1/hi/business/8487475.stm GM and Ford are presumably relying on their customers having short memories.

1 February 2010

It's no surprise to me that Honda has more morals than Ford and GM ever will.

1 February 2010

Michael Corleone; "It's not personal, it's just business."

It’s funny how people attribute human characteristics to large multinational companies. Honda is no more moral than any other company if it affects their bottom line; maybe Honda marketing decided it was in the company’s best interest to keep quiet. All auto manufacturers have had problems sometime in the past, it’s just Toyotas turn. And because I love quotes so much here is one from King Solomon; "This too shall pass".

You don’t need a weatherman
To know which way the wind blows
—Robert Allen Zimmerman

1 February 2010

[quote jackjflash]

Michael Corleone; "It's not personal, it's just business."

It’s funny how people attribute human characteristics to large multinational companies. Honda is no more moral than any other company if it affects their bottom line; maybe Honda marketing decided it was in the company’s best interest to keep quiet.

[/quote]

I prefer to delve a little into corporate culture (rather than Mario Puzo novels) before assuming that 'all companies are the same'.

Honda clearly have a challenge similar (albeit on a much smaller scale) to Toyota's with the Fit recall, so it will be interesting to see how they deal with it.

Since you're fond of quotations, try reading a few of Soichiro Honda's (on such subjects as failure, competition, motivation, sex and sake), many of which continue to shape Honda's human characteristics across the world today...

http://www.thinkingmanagers.com/management/japanese-business-culture.php

1 February 2010

I think Honda are doing the right thing here. GM, Chrysler, Hyundai and Ford are all acting in a predator-like fashion... they're trying to pick up sales from Toyota's customers. Just as if every Toyota customer on the planet is thinking "Oh no, car has to go in for a recall, need to sell it!". We don't see the same thing happening when there are recalls from other manufacturers to fix possible fire problems and faulty brakes!

"The creative adult is the child who survived."

1 February 2010

From your article...

1. Quality in all jobs - learn, think, analyse, evaluate and improve.
2. Reliable products - on time, with excellence and consistency.
3. Better communication - listen, ask and speak up.

This is all so much “Education is good”, thanks for stating the obvious. The truth is when companies are small and run by one man you probably can control every aspect of the business. The Honda of today is a much different animal and susceptible to all the drawback of bean counters, design by committee, cost constraints, and the ever-changing will of shareholders/customers that their competitors suffer, I am not saying that is a bad thing, it’s just the way it is. Honda is as calculating and predatory as any other auto manufacturer; I would think I wouldn’t have to explain that to someone from your country, you only need look at what is left of your auto industry.

Oh and I actually never read the book, I watched the film.

You don’t need a weatherman
To know which way the wind blows
—Robert Allen Zimmerman

1 February 2010

Naughty and bad, bad GM, Ford and Hyundai. Who allowed them to behave in such conniving ways, trying to steal sales from poor, defenceless Toyota? What do they think they are? Commercial companies trying to makes a profit? How dare they? Why don't they learn from nice and kind Honda how to behave?

Gotta love the fairy tail naivety and simplistic view of the world on display here in categorising car makers as supposedly the good guys (Honda) and the bad guys (GM, Ford, Hyundai, Chrysler et al), why, because GM and the Ford apparently had the gall the try and nick some sales from the mighty Toyota; (never mind that Toyota and indeed the angelic Honda grew super successful and fat precisely because they nicked sales in huge numbers year after year from them to the point that it nearly drove them to extinction).

Get a reality check folks, Honda is a commercial company like any other and its primary responsibility lies to those who own it, i.e. its shareholders and it is no more than a good or bad guy than the others. If you believe otherwise, then you've been watching too many Harry Potter movies

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