Jaguar Land Rover needs to bring new models to market more quickly, consider collaborations with other makers and become more internationally focused, Tata vice chairman Ravi Kant has told Autocar.
His comments add further weight to speculation that the company will be going on a new model offensive in the next few years, expanding its product line up for both Jaguar and Land Rover.
Speaking to Autocar last night Kant admitted that the company, especially Jaguar, has been too slow to react.
"Our key advantages should be speed to market and agility, that should be the DNA of any small company," he said.
Kant revealed that he and new Tata Motors boss Carl-Peter Forster are currently undertaking a strategic view of JLR’s model line up and how the company should expand. Jaguar is a particular focus as Tata decides what to launch after the XE sports car, expected at the end of 2012.
Kant admitted that a small Jag is being considered: "We’re having a debate about a small car. It has to happen if you want to keep the brand alive. We need an entry-level car."