Bosses decide there's no business case for Mitsubishi ZT
28 August 2008

Plans to put Mitsubishi’s Concept-ZT into production have been cancelled. Company bosses have decided there is no business case for a car that would be positioned against the BMW 3-series. Previewed by the four-door concept at last year’s Tokyo motor show, the ZT would have slotted into the firm’s range between the Lancer and the American-market Galant.The concept used an aluminium spaceframe body, an ultra-clean 2.2-litre turbodiesel engine and the Evo’s four-wheel drive system. Mitsubishi had been considering putting the ZT into production with a steel body and an unchanged drivetrain.

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Comments
5

28 August 2008

Probably best eh mitsbishi.

29 August 2008

Probably the most intelligent call Mitsi bosses have made in ages.

Of course there's no business case for a car that would be positioned againest the 3 series...well, certainly not for Mitsubishi.

They haven't produced a successful medium-large car yet have they?

29 August 2008

[quote srvracing]They haven't produced a successful medium-large car yet have they?[/quote]

The 90's Galant probably came closest to being a successful mid size car for Mitsubishi. It was good looking, well built and a half decent car, that at the time was capable of giving the three series a run fo its money.

The the alure of the American market became too much and Mitsubishi grew the car and lost some / most of what made it good.

They can do it, they just have to remember how!

 

 

It's all about the twisties........

30 August 2008

The car in the picture is suspiciously trying to ape an A4.

If I want an autonomous car, I'll take a taxi.

1 September 2008

Interesting looking car, probably will not sell in Europe against the establishment because of the low rent badge, but could sell well in the far east etc.

It's a shame Japanese car manufacturers have got to lure people to there more upmarket models by creating new car companies. i.e. Infiniti and Lexus.

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