Bosses decide there's no business case for Mitsubishi ZT
28 August 2008

Plans to put Mitsubishi’s Concept-ZT into production have been cancelled. Company bosses have decided there is no business case for a car that would be positioned against the BMW 3-series. Previewed by the four-door concept at last year’s Tokyo motor show, the ZT would have slotted into the firm’s range between the Lancer and the American-market Galant.The concept used an aluminium spaceframe body, an ultra-clean 2.2-litre turbodiesel engine and the Evo’s four-wheel drive system. Mitsubishi had been considering putting the ZT into production with a steel body and an unchanged drivetrain.

Join the debate

Comments
5

28 August 2008

Probably best eh mitsbishi.

29 August 2008

Probably the most intelligent call Mitsi bosses have made in ages.

Of course there's no business case for a car that would be positioned againest the 3 series...well, certainly not for Mitsubishi.

They haven't produced a successful medium-large car yet have they?

29 August 2008

[quote srvracing]They haven't produced a successful medium-large car yet have they?[/quote]

The 90's Galant probably came closest to being a successful mid size car for Mitsubishi. It was good looking, well built and a half decent car, that at the time was capable of giving the three series a run fo its money.

The the alure of the American market became too much and Mitsubishi grew the car and lost some / most of what made it good.

They can do it, they just have to remember how!

 

 

It's all about the twisties........

30 August 2008

The car in the picture is suspiciously trying to ape an A4.

Where has all Japanese design went to?

1 September 2008

Interesting looking car, probably will not sell in Europe against the establishment because of the low rent badge, but could sell well in the far east etc.

It's a shame Japanese car manufacturers have got to lure people to there more upmarket models by creating new car companies. i.e. Infiniti and Lexus.

Add your comment

Log in or register to post comments

Find an Autocar car review

Driven this week

  • Lexus LC500
    Car review
    20 October 2017
    Futuristic Lexus LC coupé mixes the latest technology with an old-school atmospheric V8
  • Maserati Levante S GranSport
    First Drive
    20 October 2017
    Get ready to trade in your diesels: Maserati’s luxury SUV finally gets the engine it’s always needed
  • Jaguar XF Sportbrake TDV6
    First Drive
    19 October 2017
    The handsome Jaguar XF Sportbrake exhibits all the hallmarks that makes the saloon great, and with the silky smooth diesel V6 makes it a compelling choice
  • Volkswagen T-Roc TDI
    First Drive
    19 October 2017
    Volkswagen's new compact crossover has the looks, the engineering and the build quality to be a resounding success, but not with this diesel engine
  • BMW M550i
    First Drive
    19 October 2017
    The all-paw M550i is a fast, effortless mile-muncher, but there's a reason why it won't be sold in the UK