BMW has confirmed four new models, including a range-topping four-door based on the CS concept from this year's Shanghai motor show, as part of a new company strategy presented today (27 September).
Provisionally called Gran Turismo, the car is likely to be based on the new 7-series platform that will also underpin a small Rolls-Royce to slot in under the Phantom. The Rolls-Royce Coupe, BMW X1 and Mini 4x4 - which was referred to as a Sports Activity Vehicle - are also on the agenda, with the Mini coming as the next model in the range.
BMW has also dropped the rumoured SFC model in favour what it calls the Progressive Activity Sedan, as scooped on Autocar.co.uk last week. BMW claimed that this car, also based on the new 7-seriesm, will "establish an entirely new segment and introduce a unique interpretation of the sedan."
BMW won't go Swedish
BMW Chairman Norbert Reithofer also effectively ruled out a merger with Volvo - rumours that BMW will buy the Ford subsidiary have been circulating for months. "There is no synergy between rear-wheel drive [BMW] and front-wheel drive car [Volvo] companies," said Reithofer.
But crucially, Reithofer did not rule out acquisitions altogether although nothing will happen soon. "We will not be buying anything in the next 12 months," he said, but went on to imply that the company will be looking to acquire something after that.
The company has also looked at "the creation of a fourth brand" as an alternative to buying an existing company. BMW is fast running out of new model opportunities and needs a second brand to improve its economies of scale and profitability.