Currently reading: Updated: Land Rover LRX Black

First look at Land Rovers updated LRX concept for Geneva

If you were in any doubt about whether or not Land Rover will build a production version of the LRX here’s more proof that it’s going to happen.

This is the second version of the LRX concept, unveiled at Geneva and although its ostensibly very similar to the white car unveiled in January, it represents what Land Rover calls “a contemporary example of personalisation.”

That means black paint, a silver roof and new detailing such as mesh inserts in the air intakes. It could also translate as a Mini/Fiat 500 style customisation programme for the production vehicle – Land Rover said the LRX Black will be used to gauge opinion on “new opportunities for vehicle personalisation.”

The roof is made of carbon and is removable - it also has built in lashing points for snowboards and skis. The roof bars are also new, and there’s now a step on the rear bumper.

Land Rover is keen to use the concept’s interior in the production vehicle and is working on making the radical shapes and materials into something viable for mass production.

The very thin bucket seats are a particular priority, but Land Rover has to overcome packaging issues with side airbags.

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Overdrive 4 March 2008

Re: First look: New LRX concept

Kee Law wrote:

I don't get you lot. You slag off the Audi Q7 and then lavish praise on the Land Rover LRX.

Were you really that offended by purely the size of the engine in the Q7? Seemed like you hated the idea of a car like the Q7. As if this LR would ever really see use in a muddy field, at least Audi were honest about prioritising it for the road.

That's a good point.

In my narrow view of the World I think the nationality of the cars in question is at least part of the reason for the inconsistency here, perhaps on a sub-concious level. I've got a feeling if the Q7 had a Land Rover badge on it, it wouldn't get half of the flak it's getting. And I say that as someone who doesn't really like the Q7. But the same could be said of the Discovery, which, even allowing for its off-road abilities, is essentially an uneconomical 2.7 tonne mass monster. The LRX at least looks good.

Simon Wells 3 March 2008

Re: First look: New LRX concept

James Read wrote:
You make them lighter. Jag already knows how to do this.

They know but they don't - at least yet and not for some years to come. If the LRX is based on the Disco and pitched at a similar price point, then there will be no aluminium in there. It will unavoidably weigh about the same as a Disco.

Simon Wells 3 March 2008

Re: First look: New LRX concept

JJBoxster wrote:
Can't get my head round why Ford would want to sell Jaguar and Land Rover when they're on the cusp of reaping some rewards from their heavy investments and development of these 2 strong brands!

I share your view on this and wonder aloud whether it has to do with the way the legislative wind is blowing - and whether you agree with the direction of the wind or not is immaterial - how do you make standalong brands like RR or Jag meet any kind of future general emissions regs? Like only a handful of other manufacturers - Porsche and its anti-Ken campaign being another - they make quite a large number of high emissions vehicles but nothing smaller to balance them out. Perhaps its a headache that Ford doesn't want to tackle.