SEAT had a major presence at this year’s Geneva Motor Show press days, showcasing the all-new Ibiza in public for the first time.
The newest version of the Barcelona firm’s supermini was one of the star attractions in Geneva’s Palexpo Convention Centre. Autocar partnered with SEAT to provide special live coverage direct from the firm’s stand, with regular updates, photos and a series of videos.
SEAT brought two UK Ibiza ambassadors to Geneva to see the new Ibiza, and our coverage included their reaction to the car. We also heard from SEAT’s management about their future plans, took a look at the firm’s commitment to new technology – and checked out the two new versions of the Leon CUPRA that were on display.
You can read through our promoted coverage from the Geneva Motor Show’s two press days below. The videos are embedded in the live feed, but you can also find them on the Autocar YouTube page here.
How Wednesday March 8 unfolded
19.14: We’ve reached the end of our live coverage from SEAT’s stand at the Geneva Motor Show. You can scroll down to read through everything we’ve covered, but here are some of the highlights.
First, we took a good look at the all-new Ibiza, which is the fifth generation of SEAT’s popular supermini. Here’s our video highlighting some of the car’s key features.
SEAT also brought two UK Ibiza ambassadors – both members of the Ibiza Owners Club – to Geneva to see the car for the first time. We caught up with them shortly after they saw the new car for the first time, and captured their reactions in this video:
The two ambassadors are heading back to Britain now, but the fun isn’t over for them: in a few weeks, they’re going to be among the first people given the chance to drive the new Ibiza.
That’s it for our promoted SEAT coverage – for now. We’ll have a highlights video on autocar.co.uk in a few days, and we’ll also be catching up with SEAT’s UK Ibiza ambassadors for their first drive in the new Ibiza. We’ll have special promoted coverage of everything here on autocar.co.uk – so keep checking back.