Currently reading: Production Nissan Juke-R at Goodwood
The 545bhp Juke-R is making its public debut at the Goodwood Festival of Speed

The 545bhp Nissan Juke-R will be entering “very limited run” production, the company has confirmed. Nissan has taken the decision following positive reception to the previously one-off concept in a viral internet marketing campaign. Its making a public appearance in production form for the first time at the Goodwood Festival of Speed.

So far, Nissan has received three orders for Juke-Rs, two alone from a “high-profile and well-respected member of Dubai society”.

It was in Dubai where the Juke-R concept was first shown in January, and where a series of videos of the Juke-R outsprinting a Lamborghini Gallardo, Mercedes-Benz SLS AMG and Ferrari 458 Italia on closed roads were filmed.

It is the Juke-R’s performance in these videos that has piqued interest in the car, particularly in the Arab state. The Juke’s marketing manager, Gareth Dunsmore, said “people were making offers for the original on the street”.

“With such a strong reaction, and with three genuine offers on the table, we decided we had to make the concept a reality,” he added.

The Juke-R concept used running gear from a 2010-spec Nissan GT-R. For production, it has been upgraded to use the latest all-wheel drive 2012 GT-R running gear. Power comes from a twin-turbocharged 3.8-litre V6 with a mighty 545bhp. The Juke-R is good for a 160mph top speed, and should be able to shave a tenth or two off the 478bhp Juke-R concept’s 0-62mph time.

Nissan is to build the cars upon request and orders can only be placed in the next four weeks. No price has been confirmed by Nissan, but it’s likely to be a substantial six-figure sum.

British engineering firm Ray Mallock Limited (RML) undertook the design and build of the original concept, with support from Nissan’s Cranfield technical centre and its Paddington design studio, and will be involved in the production version.

Mark Tisshaw

Title: Editor

Mark is a journalist with more than a decade of top-level experience in the automotive industry. He first joined Autocar in 2009, having previously worked in local newspapers. He has held several roles at Autocar, including news editor, deputy editor, digital editor and his current position of editor, one he has held since 2017.

From this position he oversees all of Autocar’s content across the print magazine, website, social media, video, and podcast channels, as well as our recent launch, Autocar Business. Mark regularly interviews the very top global executives in the automotive industry, telling their stories and holding them to account, meeting them at shows and events around the world.

Mark is a Car of the Year juror, a prestigious annual award that Autocar is one of the main sponsors of. He has made media appearances on the likes of the BBC, and contributed to titles including What Car?Move Electric and Pistonheads, and has written a column for The Sun.

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Fatdoi 8 May 2012

Re: Nissan Juke-R confirmed for production

Nissan just created the ultimate Qcar so far this century.... it will become one of most collectable cars in the future

mrcliodCi 5 May 2012

Re: Nissan Juke-R confirmed for production

What fun. I'm going to buy one to go with my Maloo HSV ute.

Wanos 5 May 2012

Re: Nissan Juke-R confirmed for production

Strange choice to bring in to production even with the concept but good on them. Can't see them selling many though...