Italy's largest design and engineering firm could be scooped up to fuel VW expansion
19 May 2010

Volkswagen will take control of Italy's largest design and engineering firm, Italdesign Giugiaro, according to reports.

The deal, which has not been confirmed but which could be completed within seven days, makes sense as it would provide the VW Group with immediate access to experienced designers, which it needs to complete its aggressive expansion plans.

Italdesign was co-founded by Giorgetto Giugiaro in 1968 and currently has 975 employees. Giugiaro, 71, continues to own and run the company, serving as its chairman.

Giugiaro's recent work includes the Alfa Romeo 159 saloon and station wagon, Brera coupe, Fiat Grande Punto and Idea, and the Suzuki SX4 and Fiat Sedici.

Its engineering work typically remains confidential, although it was publicly revealed that the company engineered the hatchback, convertible and Clubman versions of the second generation Mini.

The company also has previous history working with the VW Group, styling the first-generation Golf, Audi 80, VW Passat and Scirocco, VW's W12 sports car concepts, plus several Seat models and Bugatti concepts.

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19 May 2010

[quote Autocar]Volkswagen will take control of Italy's largest design and engineering firm, Italdesign Giugiaro, according to reports.[/quote]How sad. Cultural diversity is to be preferred to monolithic commercial imperialism.

19 May 2010

Perhaps VW have realised that people buy their vehicles with their mind and not their hearts so they need some help to create some flair.

They make decent vehicles, but they don't need to be so dull.

19 May 2010

[quote The Apprentice]

Perhaps VW have realised that people buy their vehicles with their mind and not their hearts so they need some help to create some flair.

They make decent vehicles, but they don't need to be so dull.

[/quote]

AutoExpress published some images last week of what the next model Golf will look like (allegedly). It looks awful. If they're in any way accurate then VW need to get Giugiaro to work straight away to redesign it. A modern interpretation of what made the original Golf so successful would be fantastic

19 May 2010

VW will be the next Bond villain, trying to take over the world..

19 May 2010

[quote sexybeast54]

VW will be the next Bond villain, trying to take over the world..

[/quote].....Spectre reborn

19 May 2010

Seat, Skoda, Audi,Lamborghini, Bugatti,Porche, they tried with Alfa Romeo, and now Giugiaro, who is next! Worst scenarios of the globalization are coming true, we are going to drive same cars, just with different logo at the front.

19 May 2010

[quote sexybeast54]VW will be the next Bond villain, trying to take over the world..[/quote]

even if VW is evil enough to be the villain i am afraid the movie would as dull its products

though taking over italdesign is the best way possible

19 May 2010

I thought Ricardo engineered the 2nd generation Mini hatchback.

19 May 2010

This sounds like terrible news. Italdesign needs to be independent. This is comparable to what - Goldman Sachs buying the Bank of England ?

19 May 2010

[quote blowerbentley]I thought Ricardo engineered the 2nd generation Mini hatchback.[/quote] Involvement in engineering is usually confidential, in fact the only publicly revealed project in the last fife years was involvement in BMW's second generation of Mini, hatchback, cabrio and Clubmen as well

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