Kit car manufacturer Marlin spins off Avatar brand, with affordable but exclusive track motoring in mind
Jimi Beckwith
21 January 2016

The Avatar Roadster, the first official ready-assembled production model from Devon-based kit car manufacturer Marlin, has been revealed at the Autosport International show.

The Roadster comes with a choice of 2.0 or 2.3-litre Ford Ecoboost engines, much like those used by the Zenos E10 S and E10 R, although in the Avatar they are mounted longitudinally.

The 2.0-litre Avatar Roadster produces 252bhp, resulting in a top speed of 150mph and 0-60mph time of 3.9sec, and costs £29,450, while the 2.3-litre model produces 350bhp and is priced at £34,450. Both variants weigh 700kg.

The Roadster’s 700kg kerb weight is thanks to a stiff tubular spaceframe chassis with fibreglass body panels. A near-central seating position, as well as carefully positioned fuel tank and lightweight five-speed gearbox sourced from the Porsche Boxster, maintain a ‘near-perfect’ weight distribution, according to Avatar director and designer Dylan Popovic.

A racing version of the Avatar Roadster has already competed at Castle Combe circuit ahead of production of the road-going model. The racing model used an Audi-sourced 2.7-litre twin-turbo engine producing 450bhp. Avatar’s focus since has been to develop a road-friendly track car which can be driven home from track-days. 

Marlin Boss Terry Matthews said: “People weren’t asking for doors, and we’re happy with what it is: affordable fun. That’s what we’re all about.”

Avatar aims for eventual production capacity of 25-30 units annually, although a lower figure of one car per month is currently in place. A Roadster with a longer wheelbase and Chevrolet-sourced LS3 V8 engine is in the pipeline, pending the success of the current line-up.

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