Mitsubishi launches its Outlander SUV on the American market in LA

The Mitsubishi Outlander will form the first part of the firm’s comeback strategy in the North American market, following its US launch at the Los Angeles motor show

The SUV, launched in Europe in 2011, will form a crucial part of Mitsubishi’s plan to increase sales by an ambitious 45 per cent next year. Mitsubishi is currently on track to sell 55,000 cars in the US, and is aiming for 80,000 by 2014.

The new Outlander is expected to make up 33,000 of those sales – the current model sold just over 5000 units in the first nine months of this year. 

In the US, the Outlander will be available with one of two petrol engines - a 2.4-litre four-cylinder coupled to a CVT gearbox, or a 3.0-litre V6 driving through a six-speed auto. The plug-in hybrid Outlander will follow the petrol powered model in early 2014, while the Thai-built Mirage will go on sale in September of next year. 

Dan Stevens

Join the debate


20 November 2012

Not a chance. Close the doors now. Mitsubishi's days are numbered.

21 November 2012

Have ta agree Felix, just what is the point of Mitsubishi?


21 November 2012

You know you are in trouble if you are relying on the Outlander to save you...

Add your comment

Log in or register to post comments

Find an Autocar car review

Driven this week

  • Car review
    21 October 2016
    Can Seat’s first SUV impress, even with the heavy burden of expectation?
  • Car review
    21 October 2016
    The last hurrah for the current Aston Martin Vantage adds the track-ready GT8 to the range
  • Audi S5 Sportback
    First Drive
    20 October 2016
    New S5 Sportback is more spacious, better to drive and offers a calmer ride than before, but rivals offer greater involvement
  • Renault Clio RS 220 Trophy
    First Drive
    19 October 2016
    Mildly revised hot hatch is enjoyable on UK roads but continues to play second fiddle to the Ford Fiesta ST
  • 2016 Smart fortwo Brabus cabrio xclusive
    First Drive
    18 October 2016
    Mechanical upgrades make the Smart Fortwo Brabus cabrio better to drive, but it’s too pricey to recommend