When I saw the Mondeo’s recent nip-and-tuck it struck me just how similar it now looks to the US-market Ford Taurus.
Although the two cars have very little in common, Ford is gently easing us towards the next-generation Mondeo, which will, like the new Focus, be a single model sold around the world.
Ford’s US arm has the lead responsibility for the next global Mondeo and so has to turn out a car that will be well received everywhere from New York to old York. Like the Focus, the styling will also have to be common the world over.
Some of the industry’s crystal ball gazers are arguing that design tastes are becoming increasingly globalised.
The rise of Apple as a vendor of cutting edge product design and the ubiquity of the mobile phone has convinced some that we are seeing a harmonizing of global taste for big ticket items.