Porsche's R&D boss Wolfgang Hatz confirms development has stopped of a £35,000 entry-level roadster
19 December 2014
The Porsche 718 ‘baby Boxster’ project will not happen, according to the firm’s head of research and development Wolfgang Hatz.
 
Expected to cost around £35,000 and to be powered by a new family of four-cylinder engines, the baby Boxster has long been tipped as a way to increase Porsche’s sales volumes. The Porsche 718 name was rumoured as an acknowledgement to the firm’s racing history.
 
However, Hatz said: “The project is stopped. We have a very good entry point to the range with the Boxster, and we see no reason to go below that. Porsche should remain exclusive, and you cannot chase volume when you are such a brand. The Boxster is our perfect entry point - we have already set the right entry level.”
 
The car was expected to be developed as part of a cross-VW Group strategy. However, without the sales volume generated by all its relevant brands being involved, the car is not now expected to be developed in any form.
 
Autocar first scooped the car back in 2010, and 12 months later company boss Matthias Müller confirmed the scoop, saying that the carmaker would build a ‘modern-day’ version of the classic 550 Spyder as an entry-level model for the brand.
 
Müller told German newspaper Handelsblatt: "I can imagine that such a modern version of the famous 'James Dean' Porsche would be well received by our customers." He also said that the new model would not be retro-styled.
 
The Porsche was at that time expected to be based on a new mid-engined aluminium and steel platform being developed by Audi which was also set to be used for the proposed Audi R4 roadster. However, that project was also cancelled, leaving the baby Porsche's chances of making production very slim.
 
The engine range would have been drawn from the new flat-four engines Porsche has in production. These will be rolled out on the facelifted Boxster and Cayman ranges in 2015. The engine is understood to produce around 400bhp in turbocharged form.

 

Our Verdict

Porsche Boxster
The Boxster is the cheapest Porsche you can buy

Does bigger mean better for Porsche’s third-generation Boxster?

Join the debate

Comments
19

19 December 2014

If it were made would it have been built on Skoda Fabia platform?

19 December 2014
fadyady wrote:

If it were made would it have been built on Skoda Fabia platform?

Well obviously no. The article does say what it would have been based on...which was cancelled...

19 December 2014
fadyady wrote:

If it were made would it have been built on Skoda Fabia platform?

Well obviously no. The article does say what it would have been based on...which was cancelled...

19 December 2014

I've lost track how many times this car has been cancelled

19 December 2014

Porsche has been chasing volume for yonks, selling about an immodest 75,000+ cars a year a decade ago and well over twice that number now.

19 December 2014

But hardly surprising as Porsche is no longer a "sports car" maker. The overwhelming majority of its revenue comes from making "soft-roaders".

20 December 2014

There are many other places in the World besides UK where SUVs make more sense than ANY other vehicle.

The expression "Softroader" is an idiotic & derogatory expression.

I cut my teeth in Series II & Land Rovers clocking up 5000 miles a year at age 12 on the farm. In Australia, the vehicle of choice for hilly country in a Tropical rainforest (200 in Rainfall p.a.) was an FJ Toyota.

I really did not enjoy driving either on the tarmac, The Range Rovers driven in latter years have been treated harshly and they have fallen to bits in 2-3 years.

I have driven almost every 4x4 and for the rough road work, towing Boats and Trailers, the Porsche SUVs hold together better than anything else I have driven including Hummers.

The Porsche sports cars are just that, ideal for 2 up with minimal luggage on long journeys, track days and weekend fun. Second cars only.

One of my Australian friends exchanged his Land Cruiser for a Range Rover and then found that he needed to take it to be serviced ahead of any trip into the bush.

There are niches for every vehicle - but it is hard to justify using an 85,000 pound 4x4 on the farm.

Malo Mori Quam Foedari

19 December 2014

Shame to see this project cancelled, no doubt time and resources will be freed up to develop yet more pointless and tasteless SUV's instead.

Do agree though that this entry level car should not be a Porsche, it doesn't make sense for them to move any further downmarket.

An entry level roadster would be ideally suited to SEAT, since they are VAG's entry level 'sporty' brand, yet have never produced a dedicated sports car. Something like this would be an ideal halo car for them.

21 December 2014
G-Lader wrote:

Shame to see this project cancelled, no doubt time and resources will be freed up to develop yet more pointless and tasteless SUV's instead.

Just because you don't like them - neither do I - doesn't mean the Cayenne and Macan are pointless. They generate the bulk of Porsche's profits and allow the development of the sportscar range.

 

 

25 December 2014
Leslie Brook wrote:
G-Lader wrote:

Shame to see this project cancelled, no doubt time and resources will be freed up to develop yet more pointless and tasteless SUV's instead.

Just because you don't like them - neither do I - doesn't mean the Cayenne and Macan are pointless. They generate the bulk of Porsche's profits and allow the development of the sportscar range.

I meant that they are pointless from a functional point of view, rather than a financial one. I'm aware that SUVs generate large profits for manufacturers, however, in most cases they have little functional advantage over traditional estate cars or MPVs, but plenty of disadvantages. I don't particularly blame the manufacturers cashing in, but the seemingly limitless popularity of SUVs is a sad state of affairs imho.

Pages

Add your comment

Log in or register to post comments

Find an Autocar car review

Driven this week

  • Mercedes C350e Sport
    First Drive
    28 September 2016
    Petrol-electric C-Class is a surprisingly well-priced alternative to a diesel but not the greatest example of the new ‘PHEV’ breed
  • Car review
    23 September 2016
    Aston kicks off its ‘second century plan’ with an all-new turbo V12 grand tourer
  • Ford Ka+ 1.2 Ti-VCT 85
    First Drive
    22 September 2016
    A rounded, refined and well-sorted bargain supermini – once you’re used to the confusing role redefinition imposed on the once-cheeky Ka
  •  Maserati Ghibli Diesel
    First Drive
    22 September 2016
    Maserati releases another range of updates for its range best seller, the Ghibli. We've driven the diesel version, but there's little improvement on before
  • Tipo Front
    First Drive
    21 September 2016
    New Fiat Tipo offers impressive space and practicality for a reasonable price. We try the 1.6 diesel on the demanding roads of North Wales