This is the Mitsubishi ASX compact crossover, a Nissan Qashqai and Hyundai iX35 rival which whas been unveiled at the Geneva motor show.

The ASX is European-spec version of the all-new Japanese RVR. The five-seater is slated to go on sale in Japan from February 2010 and the UK this summer.

Mitsubishi ASX pics

At 4300mm long it’s slightly shorter than a Qashqai or a Focus. It’s based on the same platform as the Lancer, and should be available with four-wheel drive.

The best-selling engine is expected to be an all-new Euro 5-compliant 1.8-litre turbocharged direct-injection diesel with stop-start technology, which will be linked to a six-speed gearbox.

The ASX was originally show as the cX concept in 2008, but the production car is far more conventional than the show car. Nevertheless, it retains some of the concept’s detailing, such as the sharp crease running from the front wings into the rear doors.

The ASX is part of the firm’s plan to move away from the image of a manufacturer of big SUVs as it repositions itself as a maker of smaller, more efficient cars.

Twitter - follow autocar.co.ukSee all the latest Mitsubishi reviews, news and video