The Italian takes over from Stephan Winkelmann, who moves to Audi's Quattro GmbH after a decade in charge at Sant'Agata
23 February 2016

Lamborghini has appointed Stefano Domenicali as president and CEO, replacing Stephan Winkelmann who will move to Audi’s Quattro GmbH division.

Domenicali, who led Ferrari’s Formula One team between 2008 and 2014, will take up the post with Lamborghini on 15 March.

"I am very excited to be taking on the challenges of this great legacy," Domenicali said. "It is now my duty to continue the successes that my predecessor Stephan Winkelmann achieved for Automobili Lamborghini."

Domenicali, 50, started his professional career in finance with Ferrari in 1991 and became sporting director of the Formula One team in 1998, eventually taking over as team principal in 2008. He resigned from Ferrari in 2014 and was employed by the VW Group at Audi as vice president of new business initiatives, which sparked speculation that the German brand was lining up an F1 entry.

Winkelmann departs after guiding the Italian supercar brand through the past decade under VW Group ownership, introducing models such as the Huracan and Aventador, as well as the upcoming Urus SUV.

Quattro GmbH will be a return to relatively mainstream products for Winkelmann, even though the Neckarsulm-based company produces relatively high-end, niche versions of Audi models.

Read more: Stephan Winkelmann Q&A

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Comments
8

16 December 2015
keep hearing the implications of F1 - but under what banner would they enter? Certainly as VW would be a serious joke - and in any case they are doing a perfect job with the Polo in Rallying. Under Lambo - they dont need as they already well covered in sports entries. Maybe bring back Bentley? but this would be for this fellah unless he had been shifted to that division. So that leaves ...Audi and they are well covered in endurance. So I think any possible F1 is years away and only under Bentley when the time comes.. and then they need a Tim Birkin !!!

what's life without imagination

23 February 2016
We keep getting told that F1 is the pinnacle of motorsport, but is it? 2015 was decided before it started and with good probability will be again this year. A competitive sport lacking in competition. Yet look, when you can, at sports car racing. Cars that you can recognise racing out flat; and looking beautiful doing it. I've followed F1 for decades, but really, I'd rather get my motorsport fix watching BTCC or sportcars. Forced with a choice later this year of F1 or LeMans, I'm already looking forward to LeMans.

23 February 2016
What a wonderful surprise (well not a surprise)! Absolutely thrilled for him. Know him quite well and he will be great for Lamborghini! I may even change my mind and swap my R8 for a Huracan when it has his influence!

23 February 2016
What a wonderful surprise (well not a surprise)! Absolutely thrilled for him. Know him quite well and he will be great for Lamborghini! I may even change my mind and swap my R8 for a Huracan when it has his influence!

23 February 2016
cbrh004 wrote:
What a wonderful surprise (well not a surprise)! Absolutely thrilled for him. Know him quite well and he will be great for Lamborghini! I may even change my mind and swap my R8 for a Huracan when it has his influence!
Don t know him, but prefered Winkelmann. Own also a new R8 plus, driven Huracan also, loved both, but for allday I prefer the Audi. Don t think that he can do much in terms of Huracan, cause its mainly and unlike Aventador, an Audi development. In fact it is an Audi (which is a good thin IMO, best Lamborghini I EVER driven.) The only reason why he got this job IMO is, cause F1 project is death (good thing) and they don t know what else with him to do. I would prefer, if Winkelmann would stay till Urus is finished.

23 February 2016
cbrh004 wrote:
What a wonderful surprise (well not a surprise)! Absolutely thrilled for him. Know him quite well and he will be great for Lamborghini! I may even change my mind and swap my R8 for a Huracan when it has his influence!
Don t know him, but prefered Winkelmann. Own also a new R8 plus, driven Huracan also, loved both, but for allday I prefer the Audi. Don t think that he can do much in terms of Huracan, cause its mainly and unlike Aventador, an Audi development. In fact it is an Audi (which is a good thin IMO, best Lamborghini I EVER driven.) The only reason why he got this job IMO is, cause F1 project is death (good thing) and they don t know what else with him to do. I would prefer, if Winkelmann would stay till Urus is finished.

23 February 2016
Like football managers, even after getting sacked effectively, these F1 boys seem to get prime jobs again and again. Took over principal job the year after the Last Ferrari f1 Champion in 2007. Ferrari F1 drivers champions between 2008-2014 = 0.

 

Hydrogen cars just went POP

10 March 2016
It is common for corporations, large or small, to reshuffle their organization in terms of manpower. It is a regular scene to appoint a new head of a certain department in order to provide new ideas for various different purposes. In this instance, the new position holder can help with the implementation of marketing, design, and other aspects of a car business.

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