Currently reading: How Honda hopes to bounce back with EV switch
Although sales have declined from highs of the 2000s, the Japanese firm says it's in rude health

Peaking at more than 100,000 registrations in 2007 but recording just over 26,000 last year, Honda has endured a tougher past 15 years than most. But those challenges have also forced it to move quickly and with agility, and even prior to the pandemic, it had pivoted its focus from volume to profit.

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